Manager, Marketing Performance Data and Analytics

You Lead the Way. We ve Got Your Back.

At American Express, you ll be recognized for your contributions, leadership, and impact every colleague has the opportunity to share in the company s success. Together, we ll win as a team, striving to uphold our company values and powerful backing promise to provide the world s best customer experience every day. And we ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

The U. S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U. S. , including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U. S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.

The US Consumer Marketing (USCM) organization leads prospect acquisition and customer marketing for US Consumer Services (USCS), one of the largest growth engines within American Express. The Investment Services team within USCM is responsible for several key functions, including leadership of forecasting processes, delivery of performance reporting and insights, and operational management of USCS marketing budget. Within Investment Services, the goal of the Customer Performance Insights team is to track and broadcast CMS business results for existing customer marketing, relative to goals and over time. The vision for the team is to enable leadership to view and react to marketing campaign performance in real time for agile decision making, ensuring that investment dollars are continually optimized to the best investments from a customer and shareholder perspective.

How will you make an impact in this role?

The Manager - Customer Growth Data and Analytics will be responsible for delivering investment insights across the Customer Growth portfolio to drive better outcomes from our customer marketing investments.

They will be responsible for building reporting products and insights frameworks to support the Investment Optimization (IO) infrastructure and Customer Growth Marketing strategy.

The Manager will contribute to the development and implementation of new reporting capabilities, including a unified marketing data layer for Customer Growth. They will partner with AET to develop sophisticated marketing reporting products and dashboards.

Job Responsibilities

• Develop and maintain logic for accurate reporting on performance of customer growth investments
• Support the development of a unified marketing data layer that will enable performance insights use cases across the customer growth portfolio
• Partner with stakeholder marketing teams to establish and maintain high standards of campaign data
• Collaborate with AET on development of reporting platforms and dashboarding
• Ownership of key performance indicators for the marketing treatments supported by the team
• Develop framework for strategic insights to support customer investment decisions across the portfolio

Minimum Qualifications

• Superior analytical skills ability to analyze/understand large data sets, synthesize and draw out relevant insights
• Extreme attention to detail and accuracy strong sense of responsibility and accountability
• Self-starter with an ability to navigate the organization and processes independently
• Project management skills ability to handle multiple requests and prioritize accordingly
• Strong SQL, Python and Excel skills
• 3+ years of work experience in analyzing data and reporting insights

Benefits include:

• Competitive base salaries
• Bonus incentives
• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities