The Senior Manager for Qualitative Research, Consumer Insights assists the Director and Associate Director in leading the qualitative research team and is responsible for supporting the quality of research output as well as the engagement client management of the practice area. He/she should be recognized and seen as having a strong expertise base in Qualitative research.
Experience of working with (or previous academic studies within) Ethnography, Semiotics or Design thinking, are also valuable to the role.
RESPONSIBILITIES
Actively drive issue-based analyses, deliver proactive insights, and build effective analytical presentations and consultative storytelling to clients with insightful and actionable recommendations.
Deliver three aspects of actionable insights KPIs: (1) quality of data, (2) quality of analysis and (3) quality of delivery (including. reporting and presentation).
Build strong relationships with clients through an empathetic understanding of clients needs/requirements and consultative advisory.
Interacting with prospective/existing clients and help with identifying new business opportunities by providing solutions to their business problems.
Assist in driving continuous innovation and leverage new techniques and technologies into the field of qualitative research.
A LITTLE BIT ABOUT YOU
Business acumen and well organized, including planning and focus to deliver the financial outcome.
Highly motivated, self-directed, pro-active possess a driven personality capable of working within tight deadlines or an agile environment. Ability to manage multiple projects simultaneously while maintaining a strong client service orientation.
Qualifications
Bachelor s Degree or equivalent, Master s Degree desirable; relevant Degree in sociology, anthropology, psychology or business is desirable
Having at least 7-11 years solid working experience in Qualitative Market Research, Ethnographic Market Research or related jobs
Diverse practical experience in different qualitative research methods (e.g. focus groups, ethnography, in-depth/expert interviews, grounded theory, projective techniques, etc.)
Strong research discipline and exposure, with the ability to synergize both quantitative and qualitative research
Experienced in helping to manage a team
Excellent client management and relationship building skills and ability to converse with mid-level stakeholders in client organization.
Proficient in Microsoft Excel Powerpoint and Google Spreadsheet Slides.