Seo And Sem Manager

Roles and Responsibilities

• Develop and execute comprehensive SEO strategies to improve website ranking, drive organic traffic, and increase conversions.
  
• Manage paid advertising campaigns across various platforms (Facebook, Google Ads) to achieve targeted audience reach and conversion goals.
  
• Conduct keyword research, on-page optimization, link building, and technical SEO audits to ensure optimal search engine performance.
  
• Analyze website analytics data using Google Analytics to identify areas for improvement and optimize marketing efforts accordingly.
  
• Collaborate with cross-functional teams (content creation, social media) to develop integrated digital marketing strategies.
  

Desired Candidate Profile

• 3-8 years of experience in Search Engine Optimization & Search Engine Marketing (SEO & SEM).
  
• Strong understanding of digital marketing principles, including Paid Advertising Campaigns management.
  
• Proficiency in tools such as Google Analytics, Google Webmaster Tools, Ahrefs etc. .
  
• Excellent communication skills with ability to work effectively with internal stakeholders.