Digital Marketing Intern

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan, manage and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, Pinterest etc.)
• Handling International consumers & International digital promotion
• Launch optimized online adverts through Google AdWords, Facebook Ads etc. to increase company sales and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with operational & technical teams to improve the user experience
• Measure the performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight into online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors
• Manage daily administrative tasks to ensure the Marketing department runs smoothly
• Conduct market research to understand the customer, develop customer personas and experience journeys and identify new opportunities
• Gather and analyze consumer behavior data (e.g. web traffic and rankings)
• Create reports on marketing and sales metrics, like conversion rates
• Assist with organizing promotional events
• Coordinate with the Marketing & operational teams to create advertising material
• Coordinate with creative graphic designer and freelancers to produce marketing content.
• Keep organized records of marketing metrics and results of past campaigns
• Monitor competitors marketing activities

Branding, Design & Marketing Materials

• Assist in protecting the integrity of the companys brands and all uses.
• Communicate branding guidelines to promoters and residents.
• Responsible for creative design and it an addition to be having a basic knowledge of Adobe Creative Suite- primarily In Design, Photoshop, Premiere.
• Manage and maintain the company s social media messaging with an aesthetic that is consistent with the overall company branding.

• Knowledge of marketing digital tools (Hubspot, Mailchimp, Google keyword planner, sprout, buffer, etc) and techniques
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google AdWords, Facebook ads and email campaigns and SEO/SEM campaigns
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Basic knowledge of creative content writing
• Basic knowledge of creative graphic design
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills
• Strong analytical skills with a goal-oriented attitude