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Predoole Analytics

Compare

2.9

based on 19 Reviews

Video summary

4 Predoole Analytics Jobs

Senior Marketing Manager

Predoole Analytics

2.9

based on 19 Reviews

8-12 years

Thane

1 vacancy

Senior Marketing Manager

Predoole Analytics

posted 3+ weeks ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing Data Analytics Information Technology Public Relations Market Research Change Management

+ 4 more

Job Description

[{Salary:null , Remote_Job:false , Posting_Title:Senior Marketing Manager, Is_Locked:false , City:Thane, Industry:IT Services, Job_Description:

We have a job opening for Senior Marketing Manager at Predoole Mumbai office.

Job Scope:
Responsible for overseeing the planning,development, and execution of an organizationmarketing and advertisinginitiatives. The Marketing manager that marketing strategies are aligned withoverall business goals and objectives, driving brand awareness, customerengagement, and revenue growth. This role requires a visionary leader who cannavigate the rapidly evolving digital landscape, inspire a high-performingmarketing team, and collaborate with other executives to create unifiedbusiness strategies.

Key Duties Responsibilities (B2BVertical)

A. Marketing Strategy andLeadership:

Develop and execute a comprehensive marketingstrategy that aligns with the companyoverall business objectives and drivesgrowth, brand awareness, and customer acquisition.

Led the development of marketing plans,including digital marketing, product marketing, advertising, content marketing,and public relations.

Direct, mentor, and manage a team of marketingprofessionals, ensuring the department is aligned with business goals andpositioned for success.

Act as companykey marketingrepresentative at the executive level, working closely with other C-suiteleaders to align marketing strategies with the broader business vision.

B. Brand Development andManagement:

Oversee all branding and positioning efforts,ensuring consistency and coherence across all channels and customertouchpoints.

Guide the development of messaging andcommunication strategies that reflect the companyvision, values, and goals.

Ensure the brandpresence remains competitivein the market, adapting to new trends, technologies, and consumer behaviors.

C. Digital Transformationand Customer Experience:

Lead digital marketing efforts, includingSEO/SEM, email marketing, social media, paid media, content marketing, anddigital advertising.

Drive customer engagement through omni channel marketing strategies, optimizing the entire customer journey from awareness toretention.

Embrace data-driven marketing, leveraginganalytics to understand customer behavior, refine campaigns, and improvemarketing ROI.

D. Market Research andCompetitive Analysis:

Conduct or oversee market research, competitoranalysis, and customer insights to inform strategy and identify marketopportunities.

Leverage data andindustry trends to shape marketing strategies that allow the company tomaintain a competitive edge.

Identify and explore new markets, products, andservices that align with the companygrowth objectives.

E. Revenue Growth andPerformance Metrics:

Develop, manage, and monitor key performanceindicators (KPIs) for the marketing team to measure the success of marketingefforts.

Manage the marketing budget and allocateresources efficiently to maximize ROI.

Work closely with the sales and product teams toensure that marketing efforts drive revenue growth and align with sales goals.

F. Cross-FunctionalCollaboration:

Collaborate with other departments such assales, product development, finance, and operations to ensure marketingstrategies are integrated with all business activities.

Drive alignment between marketing and sales toenhance lead generation, conversion rates, and customer acquisition.

G. Innovation and ChangeManagement:

Stay ahead of the latest marketing trends,technologies, and innovations, ensuring the company adapts to changes in thedigital landscape.

Lead marketing transformation initiatives,including digitalization, marketing automation, and personalization strategies.

H. Public Relations andCorporate Communications:

Employment Type: Full Time, Permanent

Read full job description