We are seeking an experienced Senior Marketing Manager to lead and execute the company s marketing strategies across multiple channels. In this role, you will drive brand awareness, customer acquisition, and revenue growth through innovative campaigns and strategic initiatives. You will collaborate with cross-functional teams, including sales, product development, and creative departments, to ensure alignment with business goals and the overall marketing strategy.- Marketing Strategy Development: Develop and execute comprehensive marketing strategies that drive brand awareness, lead generation, and customer retention.
-Campaign Management: Plan, execute, and optimize marketing campaigns across multiple channels, including digital, social media, email, and traditional media.
- Team Leadership: Lead and mentor a team of marketing professionals, providing guidance on best practices, performance metrics, and career development.
- Brand Management: Oversee the company s brand messaging and positioning to ensure consistency across all marketing channels and communications.
- Market Research: Analyze market trends, customer insights, and competitor activities to inform marketing strategies and identify growth opportunities.
- Cross-functional Collaboration: Work closely with product teams, sales, and other departments to align marketing strategies with business objectives and product launches.
- Analytics and Reporting: Track and analyze the performance of marketing campaigns using analytics tools (e.g., Google Analytics, HubSpot), providing insights and recommendations for improvement.
- Content Strategy: Collaborate with the content and creative teams to produce high-quality, compelling content that drives engagement and supports campaign objectives.
Requirements
-Bachelor s degree in Marketing, Business, or related field (Master s degree preferred).
- 4-5 years of experience in marketing, with a proven track record in a senior or leadership role.
- Experience in developing and managing marketing strategies for both B2B and B2C audiences.
- Proficiency with digital marketing tools and platforms (e.g., Google Ads, Facebook Ads, SEO, email marketing, CRM systems).
- Strong understanding of data-driven marketing, customer segmentation, and analytics.
Benefits
- Competitive salary.
- Remote job
- Friendly environment
- Learning and development opportunities to enhance your skills and career.