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4.1

based on 2.4k Reviews

Proud winner of ABECA 2024 - AmbitionBox Employee Choice Awards

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279 PepsiCo Jobs

Manager

PEPSICO GLOBAL BUSINESS SERVICES INDIA LLP

 · 

4.1

 based on 2.4k Reviews

2-5 years

Hyderabad / Secunderabad

Manager

PepsiCo

posted 2d ago

Job Role Insights

Flexible timing

Key skills for the job

PPC CPC Keyword Research

Job Description

Overview

Hands-on key role to plan, manage, execute and optimize performance marketing campaigns across European markets focusing on key retailers across eGrocery & Pureplay primarily. This role will be responsible for working closely with the eComm commercial lead to understand objectives, priority products and budgets in order to launch campaigns that deliver results.


Responsibilities

Campaign planning:

  • Partner with commercial teams to understand objectives, challenges, priorities and budgets
  • Conduct forecasting for annual and monthly budgets
  • Ensure deployment of best practices in all performance and on-platform search campaigns across markets
  • Proactively seek out new opportunities and make recommendations to grow eCommerce performance campaigns via new ad groups, ad copy testing, landing page optimizations, and keyword expansion
  • Manage test & learn agenda to identify new opportunities, ensuring clear goals against key marketing activities & knowledge shareCampaign execution:
  • Manage eComm performance campaigns across multiple retailer platforms/markets and Pepsico brands
  • Keyword Research and Ad Copy Development
  • Manage and maintain campaign budgets or spend summaries
  • Track and analyze campaign data to achieve business goals
  • Optimize and Manage campaigns for achievement of KPIs, budgets and deadlines
  • Lift & shift learnings across campaigns while planning and delivering the marketing strategiesReporting and optimization:
  • Present the results to internal stake holders, proactively work with cross-functional teams to build and deliver reporting solutions
  • Liaise with cross functional teams (Sales, Business units) to build in-depth knowledge of business objectives and product mix to identify growth opportunities on search
  • Work closely with analytics and data science teams to discover, test data driven ways to optimize performance
  • Stay up to date with developments in performance marketing and the competitive landscape5.0 Key Skills/Experience Required Identify any differentiating expertise required for success in the role.QualificationsQualifications/Requirements
  • 2-3+ years experience working within eCommerce marketing / Shopper Marketing
  • Understanding of eCommerce landscape in EU
  • Good understanding of PPC/CPC/CPM models
  • Good analytical, numerical, and reporting skills but also creative mindset
  • Good verbal and written communication with excellent English
  • Strong Microsoft Office skills especially Excel & ppt
  • Ability to navigate & influence matrix organization from distance - connect with both management team level as well as operational level
  • Sense for organizational dynamics, ability to build strong relationships and influenceCandidate profile
  • Hands-on as well as strategic
  • Flawless execution
  • Get things done (fast) mindset
  • Top analytical skills finding insights & actions from Data
  • Curious, fast learner

    • Employment Type: Full Time, Permanent

    Read full job description

    PepsiCo Interview Questions & Tips

    Prepare for PepsiCo Manager roles with real interview advice

    People are getting interviews at PepsiCo through

    (based on 127 PepsiCo interviews)
    Job Portal
    Referral
    Company Website
    Walkin
    Campus Placement
    Recruitment Consultant
    35%
    13%
    10%
    9%
    7%
    2%
    24% candidates got the interview through other sources.
    High Confidence
    ?
    High Confidence means the data is based on a large number of responses received from the candidates.

    What people at PepsiCo are saying

    4.3
     Rating based on 25 Manager reviews

    Likes

    Growth

    Dislikes

    As of now nothing as such

    Read 25 reviews

    Manager salary at PepsiCo

    reported by 270 employees with 6-13 years exp.
    ₹10.5 L/yr - ₹35.4 L/yr
    47% more than the average Manager Salary in India
    View more details

    What PepsiCo employees are saying about work life

    based on 2.4k employees
    66%
    49%
    40%
    97%
    Flexible timing
    Monday to Saturday
    Within city
    Day Shift
    View more insights

    PepsiCo Benefits

    Submitted by Company
    Health and insurance benefits
    Work/life benefits
    Well-being
    Retirement benefits
    Submitted by Employees
    Job Training
    Health Insurance
    Soft Skill Training
    Free Transport
    Team Outings
    Cafeteria +6 more
    View more benefits

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