Content Lead (Enterprise)

Parallel is a Product Strategy and Design Studio that creates meaningful, high-impact products with a focus on user-centered design.

As one of Indias first dedicated product design studios, weve grown from a boutique studio to a leader in design, partnering with clients like Sarvam, Healthify, Pixxel, Meta, Delhivery, Xto10x, Digilocker, and Gullak..

Spanning industries and scales our work is all about creating high-impact, user-centered products that drive meaningful change and empower individuals and communities.

Were more than just design experts; we help our clients make a tangible difference, moving key metrics and improving lives..

Why Join Our Marketing Team?.

If youre passionate about storytelling, love connecting with purpose-driven audiences, and want to make an impact in design and tech, Parallel is the place for you.

Here, your role will be about more than just marketing..

Youll be an advocate for innovation and a champion of impactful design, working with a team thats constantly pushing boundaries to shape the future of product design..

Were on a mission to build a brand that reflects our dedication to ethical design, social impact, and groundbreaking tech.

Our projects span social impact, AI for good, and deep tech initiatives, making Parallel a unique space where design meets purpose.

Were looking for marketers who are as passionate about these causes as we areâ"”individuals who can see the big picture, create compelling narratives, and foster meaningful community connections..

Join us as we build Parallel into a globally recognized studio, pushing the boundaries of design and technology worldwide..

Role Overview:.

Were seeking a Content & Growth Marketing Lead who will take on the dual role of building and executing our content strategy while driving community engagement..

As both a strategist and hands-on creator, youll own Parallels marketing narrative across content and social channels, with the opportunity to evolve into the Head of Marketing as you grow our brand and marketing team..

This role is ideal for someone with a growth mindset, who thrives in an early-stage environment, and is deeply passionate about design and community building..

Key Responsibilities:.

Growth-Driven Marketing Strategy:.

Define and execute a holistic marketing strategy that includes content, social media, and community initiatives to position Parallel as a thought leader and generate organic growth..

Content Creation & Brand Storytelling:.

Craft compelling narratives, develop a rich content library (blogs, case studies, whitepapers), and create social media content that highlights Parallels work, philosophy, and industry insights..

Community Engagement & Social Media:.

Build and manage Parallels online presence across social channels, engaging with the design community, early-stage startups, and key industry influencers.

Lead conversations that reflect Parallels brand values and establish us as a trusted voice in the industry..

Audience Engagement & Thought Leadership:.

Develop content that resonates with our target audience, fostering a deeper connection with potential clients and the design community through engaging and valuable insights..

Marketing Operations:.

Oversee SEO, analytics, and digital performance metrics to continuously optimize content and campaign performance.

Create workflows and processes to streamline marketing operations as the team grows..

Cross-Functional Collaboration:.

Partner closely with design, sales, and client teams to ensure that marketing efforts align with broader company goals, amplifying the impact of our work and the success stories of our clients..

Team Leadership & Growth:.

As you scale in this role, take on team-building responsibilities by mentoring junior marketers and external contributors, preparing to lead the full marketing function as Parallel grows..

Qualifications:.

Experience:4-6 years in a content, community, or growth marketing role, ideally within design, tech, or creative services.

Experience driving brand visibility and lead generation at an early-stage company is a plus..

Strategic Vision & Growth Mindset:Ability to craft and execute a multi-channel marketing strategy with a focus on audience engagement, community-building, and content-driven growth..

Passion for Design & Community:A deep interest in design and a natural talent for building relationships within the design community.

You are eager to share insights, discuss trends, and create content that celebrates the craft..

Communication Skills:Exceptional written communication skills, with a knack for storytelling and adapting to Parallels brand voice..

Adaptable & Data-Driven:Comfortable in a fast-paced, evolving environment with a data-informed approach to optimize and iterate on content and community strategies..

Team Player:Willing to collaborate across functions and mentor team members as the role grows, with an entrepreneurial spirit and collaborative approach..

Working with us:.

If youre someone who believes work should be more than just punching the clock, welcome to Parallel.

Were not your average workplace.

Weve built a team of curious, proactive, and driven people who value learning and growth while respecting each others unique ways of working.

Here, open minds and open communication are as important as the skills we bring to the table..

We embrace flexibility but recognize that some of our best ideas, strongest connections, and most memorable moments happen in person.

When we come together, creativity thrives, camaraderie builds, and the sparks of innovation come to life.

Thats why we prioritize a hybrid work modelâ"”it allows us to balance focused, independent work with the energy and inspiration that comes from being together..

For us, impact is more than a buzzwordâ"”its a guiding principle that shapes the projects we take on, the people we hire, and the lasting relationships we build along the way.

If youre looking to be part of a team thats committed to meaningful, high-impact work, youll fit right in..

Location:Bengaluru.

Contact:Apoorva Kanotra (apoorva.kanotra@parallelhq.com).