Assistant Manager/Deputy Manager - Social Media Digital Marketing - FMCG/Consumer Durable/Lifestyle Industry (3-5 yrs)

Objectives of this role :

- Plan, execute, and manage all digital marketing for Company, including SEO, SEM, email marketing, and social media

- Establish and execute a digital marketing strategy to distribute content

- Work with and manage a team of writers, marketers, and other stakeholders to maintain Company's digital presence

- Maintain consistent brand messaging across all social channels

- Identify, analyze, and measure trends and content to assess how well it's performing and optimize user experience

- Create and maintain an editorial calendar to deliver targeted content .

Responsibilities :

- Create and manage content for Company 's social media, emails, and other forms of digital communication

- Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns

- Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs

- Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques

- Develop and monitor campaign budgets

- Stay up to date on the latest social media trends, and implement them in Company 's marketing campaigns .

Skills and qualifications :

- MBA Fulltime

- Social media savvy, with a passion for staying on top of trends

- Strong sense of creativity, imagination, and innovation

- Excellent interpersonal skills, with the ability to collaborate with other departments

- In-depth knowledge of various social media platforms and best practices

- Ability to analyze consumer metrics, reports, and trends

- Strong project management and managerial skills .

Preferred qualifications :

- In-depth knowledge of current digital trends

- Experience in digital marketing, or a related field

- Proficiency in photo and video editing software

- Experience with SEO and SEM strategy and keyword research

- Understanding of website analytics tools, such as Google Analytics

- Analytical mind, with a passion for measuring data.

Narayana - 9819147645
PAN India Recruiters
Mumbai