Manager - Paid Media

Purpose: Manage paid media / digital media campaigns.

• Role / Profile:
• Maintain day-to-day client contact for SEM Campaign execution
• Responsible for understanding client goals and agency deliverables
• Responsible for contributing ideas to grow the clients business
• Develops comprehensive agendas for weekly client planning/status meetings
• Format and prepare weekly search reports for clients. Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text.
• Tracks, analyses and summarizes program results and progress
• Provides clients with budget updates
• Help prepare and research needed materials for client presentations and engagements
• Conduct research and fact-finding for reports, presentations and articles
• Set up and provide support on 3-5 search projects of various sizes
• Perform keyword research and basic analysis
• Monitor progress of campaigns using various reporting tools
• Be able to clearly convey and explain search engine best practices to company associates and to clients.
• Training subordinates with goal to make each member self-efficient and execute independently.
• Required:
• Detail-oriented with effective verbal, written, and visual communication skills for a variety of audiences
• Enthusiasm for and ability in synthesizing large amounts of information and identifying key findings
• Team building skills along with deliverables.
• Logical and analytical approach while interpreting the numbers.

Education: Graduate/PG/MBA

• 3-6 years ops experience implementing and supporting search marketing activities