Optimite - Head - Sales (5-9 yrs)

Join Optimite as Head of Sales!

Location: Remote

Experience: 5 years, with at least 2 years in a leadership role.

About Optimite

Optimite is a premier email marketing agency helping the top 1% of Shopify brands grow faster with data-driven, high-performing campaigns. With over 5 years of expertise and a history of success with 2,000+ ecommerce brands, we're a proven leader in the industry.

Our vision

Location: RemoteWith the aim to turn Optimite into the World's No. 1 Email Marketing Agency in the next 2 years, you'll be working in an atmosphere of hyper-growth. Our founders, Nishant and Sushant Yadav (brothers to an advantage), started Optimite on Fiverr, serving over 2,000 brands globally in the last 5 years. They have worked closely with the leadership of the largest brands and digital agencies in the US and Europe.

About the Role

As our Head of Sales, you'll be the driving force behind Optimite's growth, leading sales strategy, scaling revenue, and building lasting client relationships. Ready to help us conquer the ecommerce world? Here's your game plan:

Sales Strategy (40%): Shape and execute sales strategies that resonate with Shopify's elite.

Lead Generation (30%): Connect with ecommerce brands looking for email marketing experts.

Team Building (30%): Build and empower a stellar sales team to scale our impact.

What will you do?

Sales Strategy (40%)

- Develop and implement a comprehensive sales strategy targeting ecommerce businesses in need of email marketing expertise.

- Identify and prioritize high-value market segments, aligning efforts with Optimite's Ideal Customer Profiles (ICPs).

- Own the sales pipeline from prospecting to deal closure, ensuring consistent growth and revenue targets are met.

- Establish metrics to measure the effectiveness of sales initiatives and make data-driven adjustments.

Metrics you'll own :

Pipeline Velocity : Speed at which leads progress through the funnel.

Conversion Rate : Percentage of leads converted into clients.

Revenue Growth : Total revenue from closed deals.

Lead Generation & Outreach (30%) :

- Design and execute scalable lead generation strategies, including cold outreach, partnerships, and account-based selling.

- Craft and personalize outreach messaging to connect with high-value prospects effectively.

- Collaborate with account managers to ensure seamless client onboarding and retention after deal closure.

Metrics you'll own :

Lead Generation Volume: Number of qualified leads generated monthly.

Outbound Response Rates: Engagement metrics for email and LinkedIn outreach campaigns.

Client Acquisition Costs (CAC): Efficiency of lead generation and deal closure efforts.

Team Building & Enablement (30%)

- Lay the groundwork for Optimite's sales team by identifying skill gaps, defining roles, and recruiting top talent as the department scales.

- Implement CRM systems and tools to streamline workflows and improve sales efficiency.

- Create training programs and sales playbooks to enable future team members to excel in their roles.

- Foster a collaborative culture by working closely with other departments to align sales efforts with broader company goals.

Metrics you'll own:

Sales Team Onboarding Time: Efficiency in training and enabling new hires.

Tool Adoption Rate: Percentage of team members effectively using CRM and sales tools.

Team Productivity: Sales performance metrics per team member.

Must Have :

- Proven track record of surpassing sales targets, preferably within the ecommerce or SaaS sectors.

- Strong understanding of outbound lead generation strategies and tools.

- Exceptional communication and negotiation skills, with experience managing client relationships.

- Ability to work with data and analytics to refine strategies and measure success.

- Experience implementing CRM systems and sales processes.

Good to Have :

- Background in email marketing or ecommerce sales.

- Familiarity with Shopify and Klaviyo ecosystems.

- Prior experience building and scaling a sales team in a startup or agency environment.

- Knowledge of account-based selling and partnership-building strategies.

Why You'll Love It Here :

- Hyper-Growth Vibes : We're scaling fast, and you'll grow with us.

- Ownership & Impact : Your work will directly shape Optimite's future.

- Collaborative Culture : Teamwork makes the dream work here.

- Remote Workplace : Work from anywhere while staying connected.

- Innovative Environment : Be part of a team that values creativity and fresh ideas.

- Professional Growth : Opportunities to learn, lead, and grow alongside a dynamic team.

- Global Reach : Collaborate with some of the fastest-growing Shopify brands worldwide.

What would success look like for you?

- Building a scalable and high-performing sales system that drives predictable growth.

- Establishing Optimite as the go-to email marketing partner for top Shopify stores.

- Laying the foundation for a sales team that embodies Optimite's values of growth, collaboration, and client success.

Culture Fitment :

- You're a self-starter who thrives in an entrepreneurial environment.

- You value data-driven decision-making and continuously seek ways to improve.

- You have a growth mindset, constantly learning and adapting to new challenges.

- You're collaborative, working seamlessly with cross-functional teams to align sales efforts with broader business goals.

- You embrace ownership and accountability, taking pride in driving impactful results.

Interview Process: Your Path to Joining Optimite

HR Call : Once shortlisted, our HR Manager will reach out and access cultural Fitment.

Video Interview on Willo : Answer pre-recorded questions about your skills and experience at your convenience.

Assignment : Showcase your expertise with a hands-on task that reflects the role.

Deep Dive : Discuss your assignment with the Hiring Manager and share your insights.

Case Study : Wow us with your lead-gen magic and problem-solving skills in a real-world scenario.

HR Negotiations : Finalize the details, and voil-you're part of Optimite!

This JD Sound like you? Start Applying then..