E-Commerce Manager (Global )

Job Description:

You will be responsible for planning, implementing, and optimizing Pay-Per-Click (PPC) campaigns across multiple e-commerce platforms, such as Amazon, Flipkart, Shopify, and more. You will work closely with the marketing team to ensure that PPC strategies align with overall marketing goals and drive maximum ROI.

Key Responsibilities:

• Develop, implement, and manage PPC campaigns across various digital platforms (Amazon, Flipkart, Shopify, etc.).
• Conduct PPC audits to ensure alignment with industry best practices.
• Perform daily account management for pay-per-click accounts.
• Monitor and adjust bids to optimize for better ROI.
• Conduct PPC tests, analyze results, and report findings.
• Perform keyword research and selection for PPC campaigns.
• Stay updated with industry trends and changes in PPC strategies.
• Collaborate with the marketing team to achieve integrated marketing objectives.
• Analyze competitor advertising links and strategies.
• Develop forecasts and budgets for PPC activities.
• Provide creative ideas for ad wording and visuals.
• Implement strategies to increase brand awareness.
• Generate monthly reports on key metrics, goal tracking, revenue tracking, and other KPIs.
• Optimize landing pages and ad copies for all PPC campaigns.
• Build and manage large keyword lists.