Business Development Manager - Modern Trade

The Modern Trade Business Development Manager will play a pivotal role in expanding Bioderma's footprint within the modern trade channel in India. This individual will be responsible for identifying, developing, and executing strategies to attract new business and drive growth within this segment.

Role & responsibilities

• Business Development: o Identify and target potential new business opportunities within the modern trade channel. o Conduct market research and analysis to understand consumer trends, competitive landscapes, and channel dynamics. o Develop and implement effective sales strategies and tactics to attract new customers and increase market share. o Negotiate favorable terms and conditions with retailers, ensuring profitability and growth.
• ❖ Relationship Management: o Build and maintain strong relationships with key decision-makers within modern trade retailers. o Collaborate with internal teams (marketing, sales, supply chain) to ensure seamless execution of sales initiatives. o Provide timely feedback and insights to support strategic planning and decision-making.
• ❖ Team Management: o Lead and mentor a team of sales representatives to achieve sales targets and objectives. o Develop and implement training programs to enhance the skills and knowledge of the sales team. o Monitor team performance and provide coaching and guidance as needed.
• ❖ Data Analysis and Reporting: o Track and analyze sales performance, market share, and customer satisfaction metrics. o Prepare regular reports and presentations to update management on progress and identify areas for improvement.

Education & background required

• MBA

• 8 -10 years managing e-commerce sales and operations

• Must have worked with Flipkart, Nykaa & Amazon is mandatory

• Google and Facebook certification is a plus

• A previous experience in Beauty is an addon

• Language: fluent English

• Digital marketing experience is a must

• Strong Project management knowledge and skills

• P&L Management