Lead Ui Ux Designer

Role Overview

As a Senior UI/UX Product Designer, you will play a pivotal role in shaping the user experience across our digital platforms. This is an exciting opportunity to design solutions that impact millions of users, enhance user engagement, and contribute directly to the growth of our B2C and B2E products.

You will collaborate closely with cross-functional teams, including Product, Engineering, Marketing, and Operations, to create intuitive and visually compelling user interfaces that align with business objectives. The ideal candidate has a strong user-centric design mindset, thrives in a fast-paced environment, and is eager to innovate and make a lasting impact.

Key Responsibilities

• User Research & Insights: Conduct user research, persona development, and usability testing to understand user needs and pain points.
• Design Leadership: Lead the creation of wireframes, prototypes, and high-fidelity designs for web and mobile platforms, ensuring a seamless user experience.
• Cross-Functional Collaboration: Work closely with Product Managers, Developers, and Marketing teams to align designs with business objectives and technical feasibility.
• Information Architecture: Define and structure user flows, navigation systems, and content hierarchies for optimal usability.
• Design Systems: Establish and maintain a design system to ensure consistency across all digital touchpoints.
• Data-Driven Design: Leverage analytics tools such as GA, Hotjar, and WebEngage to gather user behavior insights and iterate on designs.
• Accessibility & Optimization: Ensure designs meet accessibility standards (e.g., WCAG) and are optimized for performance across devices and platforms.
• Mentorship: Guide and mentor junior designers, fostering a culture of creativity and collaboration.

Qualifications

• Educational Background: Bachelors or Master’s degree in Design, Human-Computer Interaction, or a related field.
• Experience: 7-8 years of experience in UI/UX design, with a strong portfolio showcasing user-centric designs for web and mobile applications.
• Tools Proficiency: Expertise in design tools like Figma, Sketch, Adobe XD, and prototyping tools such as InVision.
• User Research: Hands-on experience conducting user research, usability testing, and gathering actionable insights.
• Analytical Skills: Familiarity with tools like Google Analytics, Hotjar, and WebEngage for data analysis.
• Technical Acumen: Basic understanding of front-end development (HTML, CSS, JavaScript) is a plus.
• Soft Skills: Strong problem-solving, communication, and collaboration skills.

What We Offer

• Opportunity to work on impactful, large-scale projects.
• A collaborative and inclusive work environment that values innovation.

Professional growth through workshops, resources, and mentorship