Mtap Technologies - Content Writer (3-6 yrs)

Content Writer

Job Description:

- A Content Writer uses a mix of creative and technical skills to perform their job. They must be a creative thinker to conceptualize content, and then have the organizational mind to create a pragmatic plan of action.

- Also, basic knowledge of working on Canva & Hootsuite to create and manage social media channels will be an added advantage.

Roles and Responsibilities:

- Research industry-related topics (combining online sources, interviews, and studies).

- Write a clear marketing copy to promote our products/services.

- Prepare well-structured drafts using Content Management Systems, write blogs for website.

- Coordinate with marketing and design teams to illustrate articles.

- Conduct simple keyword research and use SEO guidelines to increase web traffic.

- Proofreading of the content to ensure contents are error-free and written as per the requirement with avoiding copyright.

- Ensure that the article is presentable to increase simplicity and readability.

- Identify customers' needs and gaps in our content and recommend new topics.

- Update website content as needed.

- Proficiency in MS PowerPoint, and Word.

- Familiarity with popular keyword tools (Google, WordTracker, Keyword Discovery, etc).

- Identifying customers' needs and recommending new content to address gaps in the company's current content.

Location: Gurugram