Digital Marketing Executive

Key Responsibilities: Content Creation: Design and edit visually appealing images and graphics for posts. Create engaging and creative post copies tailored to various social media platforms. Develop short-form video content, including reels and YouTube shorts. Video Editing: Edit videos for various purposes, including campaigns, advertisements, and organic content. Add motion graphics, subtitles, and transitions to enhance visual appeal. Social Media Management: Plan, schedule, and publish content across multiple social media platforms (e.g., Instagram, Facebook, LinkedIn, Twitter, YouTube). Monitor engagement metrics and adjust strategies to optimize content performance. Ad Campaign Management: Assist in creating and managing paid campaigns on platforms such as Google Ads, Facebook Ads, and Instagram Ads. Monitor ad performance and provide insights to improve ROI. Research Trend Analysis: Stay updated on the latest digital marketing trends, tools, and platform updates. Conduct competitor analysis and propose new strategies for brand growth. Analytics Reporting: Track and report performance metrics for campaigns and social media platforms. Provide insights to improve strategies based on data analytics. Qualifications: Bachelors degree in Marketing, Communication, Multimedia, or a related field. Familiarity with graphic design tools like Canva, Photoshop, or Illustrator. Basic video editing skills using tools like Adobe Premiere Pro, Final Cut Pro, or CapCut. Understanding of social media platforms and their content requirements. Strong written and verbal communication skills. Creative mindset with attention to detail. Knowledge of running ads on Google, Facebook, and Instagram (preferred but not mandatory).Key Skills: Content Writing Copywriting Graphic Design Photo Editing Video Creation Editing Social Media Marketing Paid Campaigns Ad Management Analytical Thinking Team Collaboration