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Paid Media Executive
Moshi Moshi
posted 1d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Moshi Moshi is looking for Paid Media Executive to join our dynamic team and embark on a rewarding career journey
- Media Planning:Market Research: Conducting research to understand the target audience, market trends, and competitors, and using this data to inform media planning
- Media Strategy: Developing media strategies that align with the client's objectives and budget, including selecting appropriate media channels
- Budgeting: Creating and managing media budgets, allocating resources effectively to maximize reach and impact
- Media Mix: Determining the mix of media channels to be used, which may include television, radio, print, digital, social media, outdoor, and more
- Media Buying: Negotiating and securing advertising space or time on behalf of clients, aiming to achieve the best rates and placements
- Media Buying:Vendor Relationships: Establishing and maintaining relationships with media vendors, such as publishers, broadcasters, and digital platforms
- Contract Negotiations: Negotiating contracts, ad placement rates, and terms with media vendors, and ensuring that agreements are favorable for clients
- Ad Placement: Executing the purchase of ad space or airtime, ensuring that creative materials are delivered to the media outlets on schedule
- Campaign Management:Campaign Optimization: Continuously monitoring and optimizing media campaigns for better performance and cost-effectiveness
- Ad Trafficking: Overseeing the technical aspects of ad placement, including tracking and reporting systems
- Data Analysis: Analyzing data to measure the success and impact of media campaigns, and making data-driven decisions
- Digital and Online Media:Digital Advertising: Managing digital advertising campaigns, including display ads, paid search (SEM), and social media advertising
- Programmatic Advertising: Utilizing programmatic advertising platforms to automate and optimize ad buying in real-time
- Social Media Advertising: Creating and managing paid advertising campaigns on social media platforms like Facebook, Instagram, Twitter, and LinkedIn
Employment Type: Full Time, Permanent
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What people at Moshi Moshi are saying
Paid Media Executive salary at Moshi Moshi
reported by
2
employees
₹5.2
L/yr - ₹6.6
L/yr
55%
more
than the average Paid Media Executive Salary in India
View more details
What Moshi Moshi employees are saying about work life
based on 65 employees
Flexible timing
Alternate Saturday off
No travel
Day Shift
Moshi Moshi Benefits
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