E Commerce Executive

A strong knowledge of Amazon & Flipkart advertising will be a plus

• Complete knowledge of managing ecommerce operations(Amazon,Flipkart,)
• A good flair for content, SEO and basic digital marketing concepts
• Excellent interpersonal skills and negotiation skills

Typical duties and responsibilities include:

• Strategize marketing campaigns, including budget planning, target ACOS and implementation schedules
• Use effective tools & software to effectively run campaigns and achieve desired results
• Create/ manage advertisement campaigns, ad groups on Amazon & Flipkart
• Analyze and share insights on consumer buying behavior, keywords - products - categories to target
• Measure the success of every ad campaign by focusing on Clicks, Conversions and Orders
• Define most important advertisement KPIs in order to facilitate more sales
• Manage and oversee product content to drive traffic to platforms like Amazon & Flipkart
• Understand and strategize ways to get better product reviews, organic ranking and overall visibility
• Stay up to date with the latest marketplace specific features along with best practices and technologies

Requirements

• End to End Management of Marketplaces like Amazon, Flipkart.
• Product Research (product reviews, packaging, new ideas/improvements)
• Catalogue management
• Product Listings (including keyword research/harvesting to optimize the listings for organic search)
• Content curation
• Competitor Analysis
• Plan promotional and advertising campaigns (AMS)
• Price strategies
• Inventory Management
• Review sales data and stock levels
• Optimize sales and increase conversion rates
• Sales Analysis
• Hygiene
• Customer Support/Customer Communication Management
• ROI achievement of targets
• Channel analytics and insights to improve performance and drive sales
• Setup daily/weekly/monthly reports for real time monitoring
• Flipkart AD Optimization: CPC, ROI, PCA & PLA
• Amazon AD Optimization: SPA, Brand & Display ADs (Min. AD Budget of INR 5-10K/day)
• Plan social media campaigns to boost product level traffic to Amazon/Flipkart from Instagram, Facebook & Google
• Managed a minimum AD budget of Rs 1000/day per platform.

Cataloguing on Amazon & Flipkart

• Keywords research, Title Improvement, & management for different products.
• Ideas for improving traffic on Amazon product pages by using social media & AdWords.
• EBC (A+ content) on Amazon & Brand store management for Amazon.
• Review, Rating Deep Dive & Management
• Improving the ranking of the product on different keywords

Preferred Qualifications

• Masters degree, preferably from premier MBA institutes.
• Excellent coaching skills.
• Good understanding of customer needs and online advertising solutions.
• Excellent numerical and analytical skills.
• Excellent communication (written and verbal) skills.
• Excellent stakeholder relationship management skills.

Benefits of working with us:

• Best in INDUSTRY BONUS & INCENTIVE on Scaleup & Good Take-home salary
• Open Door Policy with flat hierarchy structure & analytical growth focussed culture
• Be a part of a close-knit team where you will learn new stuff every day
• No Hierarchy & Great performance-driven growth opportunity
• Opportunity to work/train directly with Founders & heads