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Engaged Employer

Metadrob

Compare

3.2

based on 22 Reviews

26 Metadrob Jobs

CRM Automation Manager

Metadrob

3.2

based on 22 Reviews

5-9 years

Jaipur

1 vacancy

CRM Automation Manager

Metadrob

posted 5mon ago

Job Role Insights

Flexible timing

Key skills for the job

Data Analysis Salesforce Automation Testing Customer Support Project Management Information Technology

+ 4 more

Job Description

We are seeking a highly skilled and experienced CRM Automation Manager to join our team. The ideal candidate will have a minimum of 5 years of experience in CRM management and automation. This role involves designing, implementing, and optimizing CRM workflows and processes to enhance customer engagement and drive business growth. Strong analytical skills, a deep understanding of CRM systems, and the ability to collaborate with cross-functional teams are essential.

Key Responsibilities:

CRM Management: Oversee the day-to-day operations of the CRM system, ensuring data accuracy, integrity, and security.
Automation Strategy: Develop and implement CRM automation strategies to streamline workflows, improve efficiency, and enhance customer engagement.
Campaign Management: Design, execute, and optimize automated marketing campaigns that target different customer segments.
Data Analysis: Analyze CRM data to identify trends, opportunities, and areas for improvement. Generate actionable insights to drive business decisions.
Integration: Ensure seamless integration of the CRM system with other business tools and platforms, such as marketing automation, sales, and customer support systems.
Customer Segmentation: Develop and maintain customer segmentation strategies to deliver personalized experiences and targeted marketing efforts.
Performance Monitoring: Monitor and evaluate the performance of CRM automation initiatives. Provide regular reports and recommendations for continuous improvement.
Team Collaboration: Work closely with marketing, sales, and customer support teams to align CRM strategies with business objectives and ensure consistent customer experiences.
Training and Support: Provide training and support to CRM users, ensuring they are well-versed in system capabilities and best practices.
Vendor Management: Manage relationships with CRM vendors and service providers to ensure high-quality support and service delivery.
Compliance: Ensure all CRM activities comply with relevant regulations and data protection laws.

Qualifications:

Experience: Minimum of 5 years of experience in CRM management and automation.
Education: Bachelor s degree in Marketing, Business Administration, Information Technology, or a related field.
Skills:

Proficiency in CRM systems (e.g., Salesforce, HubSpot, Zoho CRM).
Strong understanding of marketing automation tools (e.g., Marketo, Pardot).
Excellent analytical and problem-solving skills.
Experience with data analysis and reporting tools (e.g., Google Analytics, Tableau).
Strong project management and organizational skills.
Excellent verbal and written communication skills.
Ability to work collaboratively with cross-functional teams.
Knowledge of customer segmentation and targeting strategies.
Experience with SQL or other database management languages.
Familiarity with data protection regulations (e.g., GDPR, CCPA).