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Digital Marketing Executive
Matrix Business Machines
posted 1mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Develop and execute comprehensive digital marketing strategies to enhance brand awareness and drive traffic to our website.
- Plan and manage email marketing campaigns, including designing templates, segmenting audiences, and analyzing campaign performance.
- Optimize website content for search engines (SEO) to improve organic search rankings and increase visibility.
- Create, curate, and manage engaging content for various social media platforms (e.g., Facebook, LinkedIn, Instagram).
- Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics, and provide actionable insights.
- Collaborate with the design team to create visually appealing and effective marketing materials.
- Stay up-to-date with the latest trends and best practices in digital marketing and SEO.
- Conduct market research to identify new opportunities and improve existing strategies.
- Manage and optimize paid advertising campaigns (e.g., Google AdWords, social media ads) to maximize ROI.
- Generate and nurture leads through various digital marketing channels to support the sales team.
Requirement:
- Bachelor s degree in Marketing, Business, Communications, or a related field.
- Proven experience in digital marketing, including email marketing, SEO, social media management, and content creation.
- Strong understanding of current digital marketing concepts, strategies, and best practices.
- Proficiency in using digital marketing tools and platforms (e.g., Google Analytics, Google AdWords, SEO tools, social media management tools).
- Excellent written and verbal communication skills.
- Creative mindset with the ability to think outside the box.
- Strong analytical skills and attention to detail.
- Ability to work independently and as part of a team.
Employment Type: Full Time, Permanent
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What people at Matrix Business Machines are saying
What Matrix Business Machines employees are saying about work life
based on 21 employees
Flexible timing
Monday to Saturday
No travel
Day Shift
Matrix Business Machines Benefits
Soft Skill Training 
Team Outings 
Job Training 
Work From Home 
Health Insurance 
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