Content Writer

Role & responsibilities

• Conducting in-depth research to understand target audiences on industry-related topics in order to develop original content.
• Write clear, concise, and engaging content tailored for various platforms, including blogs, websites, email campaigns, and social media.
• Ability to generate content in a clear and precise manner with strong problem-solving skills.
• Assisting the marketing team in developing content for advertising campaigns.
• Proofreading content for errors and inconsistencies.
• Editing and polishing existing content to improve readability.
• Conducting keyword research and using SEO best practices to increase traffic to the company website.
• Creating compelling headlines and body copy that will capture the attention of the target audience.
• Identifying customers needs and recommending new content to address gaps in the company's current content.
• Stay updated on industry trends and competitor content to ensure our content remains relevant and competitive.
• Create content that is optimized for search engines and drives organic traffic.

Preferred candidate profile

• Must have completed education under the CBSE or IB curriculum.
• Content Creation: Blogging, Copywriting, Article Writing, Creative Writing.
• SEO and Digital Marketing: SEO Writing, Keyword Research, Content Marketing, Social Media Marketing.
• Strategy and Innovation: Content Strategy, Infographics, Guest Posting.