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Glenmark Pharmaceuticals

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3.9

based on 2.9k Reviews

Video summary

1 Glenmark Pharmaceuticals Marketing Job

Lead - Global Marketing & Analytics

Glenmark Pharmaceuticals Ltd

3.9

based on 2.9k Reviews

3-7 years

Mumbai, Sagar

1 vacancy

Lead - Global Marketing & Analytics

Glenmark Pharmaceuticals

posted 1mon ago

Job Role Insights

Flexible timing

Key skills for the job

Pharmacy Product Management Data Collection Data Structures and Algorithms Medical Affairs Web Analytics

+ 3 more

Job Description

Managesprojects for products in different stages of lifecycle thus requiring frequentinteraction and collaboration with Medical affairs, Regulatory, Finance,Clinical, Alliance management as well as Glenmark s affiliates and partners.
Analysesexternal and internal customer data using database queries, spreadsheet models,web analytics tools, statistical analysis tools, and campaign managementsoftware tools
Researchand analyse the latest marketing trends, customer behaviour, and competitors products and strategies to identify the best marketing practices
Developmentof forecast, business cases, Pricing strategy, launch sequence in evaluatingcommercial opportunities as well as building launch strategies
Producemeaningful KPI dashboards and delivering monthly, cross-channel performancereports with actionable insights. Create and manage Gantt charts for variousprojects and utilize analytical tools and compile relevant data intoeasy-to-understand reports
Workclosely with markets/affiliates for launch readiness, in close collaborationwith different cross functional teams, aligned with the brand and portfoliolaunch strategies in accordance with Long Range Planning.
Manageand implement various marketing materials, including website copy, promotionalemails and newsletters, paid ads, landing pages, and case studies acrossmultiple marketing
Providesactionable overall market and customer insights to address key strategicquestions. Responsible for tracking, reporting, and analysing the performanceof marketing activities, ad-hoc analytic requests, and development/automationof regular reports
KeySkills :
Comfortable multitasking,excellent organizational skills and good at prioritizing under minimumsupervision; experience with managing cross functional teams
A firmgrasp of mathematical and statistical concepts. Knowledge of data structures,analytics techniques, and management applications is preferred.
Strong strategicand analytical capabilities, with demonstrated experience in analysing complexdatasets, collecting data, effectively synthesizing the analytics/data to forma complete, cohesive picture.
Excellent written,communication, and analytical skills; tech-savvy, detail-oriented, and aneffective communicator
A goodunderstanding of the pharmaceutical industry and the phases of drugdevelopment; previous experience required
Deep understandingof datasets and platforms like IQVIA, Drug Pricing Intelligence (POLI), IRP(International Reference Pricing and Sequencing) etc.
Proficiency inMicrosoft Office suite (Word, PowerPoint, Excel, Outlook), Digital