Digital Marketing& CRM - LMM

1. Social Media Strategy Management: Develop implement a comprehensive social media strategy to increase brand awareness engagement. Create, curate manage high-quality content across all social platforms. Monitor analyze social media performance using analytics tools to optimize campaigns.
2. Lead Generation and Performance Marketing: Design execute data-driven performance marketing campaigns on platforms like Google Ads, Facebook Ads. Optimize campaigns for maximum ROI lead generation. Collaborate with aggregators affiliates to drive qualified traffic leads. Track report on campaign performance, providing actionable insights.
3. Website Management SEO: Oversee the development, maintenance optimization of the company website. Implement SEO strategies to improve organic search rankings drive traffic. Conduct keyword research, on-page/off-page optimization regular content updates. Analyze website performance using tools like Google Analytics ensure a seamless user experience.
4. CRM Email Campaigns: Plan execute CRM campaigns to nurture leads enhance customer retention. Develop targeted IVR, whatsapp marketing campaigns, ensuring personalized relevant communication. Monitor campaign performance use insights to improve engagement conversion rates; Manage Loyalty program.
5. Collaboration Management: Work closely with the content, design sales teams to ensure cohesive marketing efforts. Manage relationships with external vendors agencies

Bachelor s degree in Marketing, Business, or a related field. Digital Marketing Diploma

• 5-6 years of experience in digital marketing or a similar role.
• Strategic thinking and problem-solving.
• Results-oriented mindset with a focus on measurable outcomes.
• Creativity and innovation in campaign development.
• Ability to work independently and in a collaborative team environment.

• Proven experience in social media management, performance marketing, SEO, and CRM tools.
• Proficiency in tools like Google Ads, Facebook Business Manager, Google Analytics, HubSpot, or similar CRM platforms.
• Strong analytical skills with the ability to interpret data and drive actionable insights.
• Excellent communication, project management, and organizational skills.
• Up-to-date knowledge of digital marketing trends and technologies.