MadvIT - Manager - Digital Marketing (8-13 yrs)

Digital Media Manager

Location: Khan Market, Delhi

Company: SIMPLYFY AI

About Us:

At Simplyfy AI, we deliver top-tier mobile application development and advanced LLM integrations for startups and small businesses across the US and Canada. With years of expertise in FinTech, Insurance, Health Care and Enterprise Software, our team excels in creating high-quality, scalable solutions tailored to your needs. Our services include native iOS (Swift) and Android development, custom dataset building, machine learning model training, and continuous support and maintenance. Partner with us to turn your ideas into reality with reliable, cutting-edge technology solutions.

Links: https://www.asktau.com/ https://www.linkedin.com/company/simplyfy-ai/about/

We are seeking an experienced Digital Media Manager with over 8+ years of expertise in digital marketing, content strategy, and media planning. The ideal candidate will have a proven track record of driving successful digital campaigns, optimizing online presence, and leveraging data analytics to enhance brand visibility and engagement.

Key Responsibilities:

- Strategic Planning: Develop and execute comprehensive digital media strategies aligned with overall marketing goals and objectives.

- Campaign Management: Oversee the planning, execution, and optimization of multi-channel digital campaigns, including social media, SEO, PPC, email marketing, and content marketing.

- Content Development: Collaborate with creative teams to create compelling and engaging content tailored for various digital platforms.

- Data Analysis: Utilize analytics tools (e.g., Google Analytics, social media insights) to monitor performance metrics, assess campaign effectiveness, and make data-driven decisions.

- Budget Management: Manage digital media budgets effectively, ensuring maximum ROI and cost-efficiency across all campaigns.

- Team Leadership: Lead and mentor a team of digital marketing professionals, fostering a collaborative and innovative work environment.

- Market Research: Stay current with industry trends, emerging technologies, and competitor activities to inform strategy and maintain a competitive edge.

- Stakeholder Collaboration: Work closely with cross-functional teams, including sales, product development, and customer service, to ensure cohesive messaging and branding.

- Reporting: Prepare regular reports and presentations on digital media performance for stakeholders, providing insights and recommendations for continuous improvement.

Qualifications:

- Bachelor's/Master's degree in Marketing, Communications, or a related field..

- 8+ years of experience in digital media management, with a strong portfolio of successful campaigns.

- Proficiency in digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, Hootsuite).

- Strong analytical skills with experience in data interpretation and reporting.

- Excellent communication and interpersonal skills, with the ability to influence and engage stakeholders.

- Demonstrated leadership experience with the ability to motivate and inspire a team.

- Knowledge of current trends in digital marketing, social media, and content creation.