5 LoveLocal Jobs
LoveLocal - Manager - Social Media (5-7 yrs)
LoveLocal
posted 19hr ago
Flexible timing
Key skills for the job
- We are looking for a creative and strategic Manager - Social Media to lead our brand's digital presence.
- This role requires a hands-on expert in social media strategy, brand building, and content marketing with experience in e-commerce, grocery, or hyper-delivery categories.
-The ideal candidate will be responsible for driving engagement, storytelling, and maintaining a strong brand identity across platforms.
Roles and Responsibilities:
- Develop innovative social media and content marketing experiences that engage consumers and tell meaningful stories.
- Collaborate with internal creative teams to influence and shape the broader content strategy.
- Drive creativity and push the envelope for all social media campaigns.
- Work autonomously with cross-functional teams (Brand, Internal Design, PR, CX, and others), onboard agencies when required, and drive defined performance metrics.
- Own Online Reputation Management (ORM)-track sentiment analysis, design escalation matrices, and ensure effective resolutions to negative conversations.
- Maintain brand consistency across all social media platforms in terms of visuals, tone, and style.
- Lead daily execution and management of all social media channels, ensuring seamless operations.
- Develop and maintain a content calendar to ensure consistent and strategic publishing.
- Write compelling copy for website, blogs, emails, and marketing materials.
- Optimize content for SEO and lead generation goals.
- Monitor and analyze content performance metrics to refine future strategies.
- Stay updated on industry trends and competitors' content strategies.
Skills and Qualifications Required:
- 5-8 years of experience in social media management for consumer-first brands in e-commerce, grocery, or hyper-delivery.
- Proven ability to develop and execute strategic & tactical social media playbooks at different growth stages.
- Strong expertise in brand building, identity, recall, and recognition.
Functional Areas: Other
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