LoveLocal - SEO Analyst (4-6 yrs)

Responsibilities:

- The candidate will be responsible for end to end on-page, off-page & analytics related to search engine optimization and ASO (App Store Optimization)

- Track, report, and analyze website analytics Optimize copy and landing pages for search engine Perform ongoing keyword research, expansion and optimization

- Research and analyze competitor advertising links Develop and implement link building strategy

- Work with the development team to ensure SEO+ASO best practices are properly implemented on newly developed code

- Work with content and marketing teams to drive SEO+ASO in content creation and content programming

- Recommend changes to website architecture, content, linking and other factors to improve SEO+ASO positions for target keywords.

Requirements and skills:

- Proven SEO+ASO experience

- In-depth experience with website analytics tools like Google Merchant Center, Google Analytics & Google Search Console Experience with Keyword Research tools like SEMRush Experience with A/B and multivariate experiments.

- Working knowledge of HTML, CSS, and JavaScript development and constraints

- Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO, ASO and SEM