Area Business Manager

Role & responsibilities

1. Strategic Planning and Execution

- Develop and implement sales strategies to promote clinical and pharmacogenomic tests
within the assigned territory.

- Identify potential markets, clients, and opportunities in the focused specialties.

- Set monthly, quarterly, and yearly sales targets and ensure their achievement.

2. Client Acquisition and Relationship Management

- Build and maintain strong relationships with healthcare professionals, including gastroenterologists, gynecologists, pediatricians, neurologists, psychiatrists, and other stakeholders.

- Conduct presentations and meetings to educate healthcare professionals on the benefits and applications of the tests.

- Address client concerns and ensure satisfaction with products and services.

3. Business Development

- Identify and approach new hospitals, clinics, diagnostic centers, and healthcare institutions in the region.

- Expand the company's footprint by collaborating with key opinion leaders (KOLs) and influencers in the medical field.

4. Market Analysis and Reporting

- Conduct market research to understand trends, competitors, and customer needs.

- Collect feedback from healthcare professionals to refine marketing strategies and product offerings.

- Prepare and present regular sales and activity reports to the senior management.

5. Promotional Activities

- regularly meet the clients within the Focus specialty and identify potential and futuristic clients.

- Organize and participate in conferences, seminars, CMEs (Continuing Medical Education), and workshops to create awareness about the tests.

- Provide promotional materials and support to healthcare professionals to aid in patient education.

This role requires a combination of sales expertise, basic knowledge on genetics, clinical knowledge, and strategic leadership to drive growth in a specialized, competitive industry.

Preferred candidate profile

Graduate with lifescience background with 3-8yrs of diagnostic/healthcare/Hospital/Pharma experience

Genetic knowledge would be added advantage.

Preferable candidates who can join immediately

Perks and benefits

Salary+Sales Incentive+TA+DA+PF