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KLAY Schools - Lead - Marketing (5-10 yrs)

5-10 years

KLAY Schools - Lead - Marketing (5-10 yrs)

KLAY Schools

posted 2d ago

Job Description

We are looking for a "Marketing Lead" who will be responsible for B2B marketing with a focus on LinkedIn or social media marketing.

Key Responsibilities:

- LinkedIn Strategy Development: Develop and execute LinkedIn strategies that align with company goals and B2B marketing objectives.

- Content Creation & Management: Produce engaging, relevant, and high-quality content (posts, articles, infographics, etc.) for LinkedIn and for existing KAs that resonates with decision-makers and target audiences.

- LinkedIn Ads Campaigns: Manage LinkedIn advertising campaigns, from ideation and budgeting to execution and optimization for lead generation and brand awareness.

- Lead Generation: Utilize LinkedIn tools, including LinkedIn Sales Navigator, to identify and nurture leads, building relationships that convert into business opportunities.

- Community Engagement: Actively engage with relevant industry groups, influencers, and prospects to build a strong presence and foster relationships.

- Analytics & Reporting: Monitor performance metrics (impressions, engagement, leads) and provide regular reports on LinkedIn campaign performance, making recommendations for improvements.

- SEO & Content Optimization: Ensure content is optimized for searchability and user engagement within the LinkedIn platform.

- Collaboration: Work closely with B2B sales and KA teams and other marketing stakeholders to align messaging, campaigns, and initiatives across channels.

Skills & Qualifications:

Experience:


- 5-8 years of B2B marketing experience with a focus on LinkedIn or social media marketing.

Proven Track Record:


- Demonstrated success in generating leads, increasing engagement, and driving brand awareness through LinkedIn marketing.

Content Creation:


- Strong ability to write, create, and curate content that speaks to a professional, B2B audience.

Analytical Mindset:


- Proficiency in LinkedIn Insights, Google Analytics, and other performance tracking tools to measure and improve campaign outcomes.

Tools Proficiency:


- Familiarity with LinkedIn Sales Navigator, LinkedIn Ads Manager, and other marketing automation tools (e.g., HubSpot, Marketo).

Communication Skills:


- Excellent written and verbal communication skills with the ability to articulate complex ideas in simple terms.

Creative Thinking:


- A proactive mindset with the ability to suggest new ideas for content, campaigns, and lead-generation strategies.

Preferred Qualifications:


- Degree in Marketing, Communications, or a related field.

- Knowledge of B2B sales and lead generation best practices.

- Experience with LinkedIn Video, LinkedIn Events, and other advanced LinkedIn tools.


Functional Areas: Other

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Prepare for Marketing roles with real interview advice

Top KLAY Schools Marketing Interview Questions

Q1. How do you handle a situation where a child is throwing tantrums?
Q2. What are the ways that u r gng to implement on the child in Early years of learning
Q3. How you will manage small children? What you will do to handle tandram creater ?
View all 7 questions

What people at KLAY Schools are saying

What KLAY Schools employees are saying about work life

based on 313 employees
65%
47%
56%
99%
Strict timing
Monday to Friday
No travel
Day Shift
View more insights

KLAY Schools Benefits

Child care
Job Training
Health Insurance
Soft Skill Training
Team Outings
Education Assistance +6 more
View more benefits

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