Khetal Advisors - Marketing Specialist (1-5 yrs)

About the Firm:

We are a technology-focused investment banking firm, working on mergers, acquisitions, and fund raising acitivies. We are seeking a dynamic and creative Marketing Specialist to strengthen our brand presence, manage digital communications, and support client engagement strategies.

Key Responsibilities:

1. Content Development & Coordination:

- Familiarity with graphic design tools like Canva, Adobe Illustrator, or similar platforms "will be big plus".

- Coordinate the creation of thought leadership content that aligns with the firm's voice and vision.

- Ensure consistency in tone, messaging, and branding across all content.

- Coordinate with PR agency for distribution of content and brainstorm new ideas.

2. Social Media Management:

- Develop and implement social media strategies to promote the firm's brand and achievements.

- Manage social media platforms (LinkedIn, Twitter, etc.), including posting, engagement, and analytics tracking.

- Create compelling content to highlight transaction announcements, industry insights, and thought leadership.

3. Brand Development:

- Assist in enhancing the firm's branding through creative initiatives and campaigns.

- Collaborate with designers and agencies to produce marketing collateral, including brochures, presentations, and newsletters.

4. Market Research:

- Stay updated on industry trends, competitor activities, and market developments to identify marketing opportunities.

- Leverage research insights to enhance the firm's positioning and messaging.

5. Client Relationship Management (CRM):

- Oversee the CRM platform to ensure effective client data organization and communication strategies.

- Collaborate with teams to generate targeted marketing campaigns for client outreach.

- Track CRM performance metrics and suggest improvements for better engagement.

Qualifications & Skills

- Bachelors or Masters degree in Marketing, Communications, or a related field.

- 2+ years of marketing experience, preferably within financial services, investment banking, or technology industries.

- Strong understanding of social media platforms, trends, and analytics tools.

- Proficiency in CRM tools (e.g., Freshworks, Salesforce, HubSpot) and marketing automation platforms.

- Excellent communication, writing, and editing skills.

- Ability to manage multiple projects, meet deadlines, and work collaboratively in a fast-paced environment.

- Creative mindset with a keen eye for detail and branding consistency.

Preferred Skills

- Experience coordinating with external content creators or agencies.

- Knowledge of financial and technology industry trends.

What We Offer

- A collaborative and innovative work environment.

- Opportunity to work closely with industry leaders and gain exposure to high-profile deals.

- Competitive compensation

If you are passionate about marketing, driven to excel, and excited to be a part of a growing investment banking firm, we'd love to hear from you!

Salary Offered: 7+ LPA