Product Marketing Manager

Key Operation & Electrocomponents is looking for Product Marketing Manager to join our dynamic team and embark on a rewarding career journey Conducting market research to identify customer needs and preferences, market trends, and competitor activity

Developing product positioning and messaging that differentiates the product from competitors

Creating and executing go-to-market plans for new product launches, including pricing, distribution, and promotion strategies

Collaborating with cross-functional teams, including sales, product development, and creative teams, to ensure alignment and execution of marketing plans

Developing and executing marketing campaigns, such as digital marketing, email marketing, and social media marketing, to promote the product and increase brand awareness

Creating and delivering sales enablement materials, such as product guides, sales presentations, and customer case studies

Analyzing marketing and sales data to measure the effectiveness of marketing campaigns and identify areas for improvement

Strong analytical, communication, and project management skills