Freelance Copy/Content Writer

Job Summary : We are seeking a dynamic Freelance creative writer to join our content division and collaborate with stakeholders and cross-functional teams to drive digital growth through exceptional copywriting. You will play a crucial role in crafting compelling content for SEO, performance marketing, marketing communications, and our website, contributing to both brand strength and customer value. If you are a creative storyteller with a knack for engaging and persuasive content, wed love to hear from you!

Key Responsibilities:

• Content Strategy & Ideation: Co-develop content strategies and campaign ideas that align with business goals and resonate with our target audience.
• Creative Copywriting: Craft impactful, persuasive copy for a variety of platforms including digital ads, social media, website banners, email campaigns, and more, ensuring consistency in tone and messaging.
• SEO & Performance Marketing: Write SEO-optimized content to enhance digital visibility and produce compelling ad copy for Google, Facebook, and other performance marketing channels.
• Marketing Communications: Develop high-quality, engaging content that effectively communicates our brand message across all media channels, including print, OOH, and video.
• Branding & Engagement: Create catchy taglines and powerful messaging that build brand identity and drive customer engagement across social media and other platforms.
• Cross-Functional Collaboration: Work closely with marketing, design, and product teams to ensure timely and effective content delivery aligned with campaign objectives.
• Content Consistency & Accuracy: Maintain a high standard of accuracy and consistency across all messaging, adhering to brand guidelines and optimizing content for maximum impact.

Qualifications:

• 3-5 years of professional content writing experience, with a strong focus on digital content.
• Proven expertise in creative content writing, particularly for SEO, performance marketing, and digital growth.
• Exceptional ability to transform ideas and campaigns into engaging content.
• A proactive, self-driven team player with a track record of delivering results within deadlines.
• Strong attention to detail, organizational, and time-management skills.

Whats in it for You:

• A high-performance culture with significant opportunities for career growth and progression.
• Work alongside a passionate and energetic team that values creativity and innovation.
• Be part of an inclusive work environment that celebrates diversity and nurtures talent.