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Performance Marketer
jazp.com
posted 1mon ago
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Job Description
Performance Marketer
India, Kerala | Job ID:JJA0115
Posted January 25, 2025 (Updated 14 days ago)
We are seeking a highly skilled and results-driven Performance Marketer with a focus on Social Media Marketing (SMM) to join our dynamic e-commerce team. The ideal candidate will be responsible for developing, executing, and optimizing performance-driven social media campaigns across various platforms to increase brand awareness, drive traffic, and boost sales. Key Responsibilities: 1. Social Media Strategy: Develop and implement social media marketing strategies aimed at increasing online sales, brand visibility, and customer engagement. Collaborate with cross-functional teams to align SMM efforts with the overall e-commerce and marketing objectives. 2. Campaign Management: Plan, execute, and manage paid and organic social media campaigns across platforms like Facebook, Instagram, Twitter, and TikTok, Create targeted campaigns to drive conversions, increase customer acquisition, and grow brand presence. 3. Data-Driven Optimization: Analyze campaign performance and user behavior. Use A/B testing and other optimization techniques to improve KPIs, including CTR, CPC, and conversion rates. 4. Budget & Spend Management: Manage social media advertising budgets effectively, ensuring optimal spend allocation to achieve the best possible ROI. Monitor and report on budget performance, adjusting as necessary to meet financial targets. 5. Audience Targeting & Segmentation: Leverage audience segmentation to create tailored campaigns aimed at specific customer profiles and behaviour. Use social listening tools to gather insights and stay updated with trends in the market. 6. Trend Monitoring & Innovation: Stay updated with the latest trends in social media, e-commerce, and digital marketing. Continuously innovate and experiment with new tactics to improve overall marketing performance. Skills Required: Proven experience in performance marketing with a focus on Social Media Marketing in an e-commerce setting. In-depth knowledge of social media platforms, paid ads. Strong understanding of e-commerce KPIs, customer journeys, and conversion optimization. Experience with budgeting and performance tracking for social media ad spend. Creative thinking and excellent communication skills for crafting persuasive social media campaigns. Ability to analyze data and draw actionable insights to optimize campaigns. Preferred Qualifications: Bachelors degree in Marketing, Business, or a related field. What We Offer: Competitive salary and benefits package. Opportunities for professional growth and development. A dynamic and collaborative work environment. For more details : +91 8075153284
Employment Type: Full Time, Permanent
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based on 28 employees
Flexible timing
Monday to Saturday
No travel
Day Shift
jazp.com Benefits
Work From Home 
Job Training 
Free Transport 
Team Outings 
Soft Skill Training 
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