Manager - Corporate Communications (5-7 yrs)

- Developing and executing a comprehensive content strategy, aligned with the company's marketing goals and objectives.

- Overseeing the development of high-quality content for long-form and short-form content across various platforms, such as blogs, websites, social media, e-mail campaigns, and more, ensuring engaging & relevant content, consistent with the brand voice and messaging.

- Building and managing a team of content writers and freelancers (if need be), and provide guidance, feedback, and support to enhance their skills and ensure the delivery of impactful content.

- Ensuring brand consistency and compliance, maintaining adherence to the brand's tone, voice, visual identity, and verbiage.

- Collaborating with cross-functional teams, especially brand management, design, and sales, to develop integrated campaigns and initiatives, aligning content with overall marketing strategies.

- Monitoring industry trends and best practices in content marketing and communication, and continuously research and evaluate new strategies to maintain a competitive edge.

- Analysing and optimising content performance with the assistance of a digital marketing expert, leveraging SEO tools to evaluate the effectiveness of content and communication efforts.

- Leading a team of content writers to ensure high-quality and impactful deliverables.

- Managing the creation and management of content across various channels, ensuring consistency, relevance, and adherence to brand guidelines.

- Teaming up with cross-functional teams to develop integrated campaigns that align with the marketing objectives.

- Championing a culture of creativity, collaboration, and continuous improvement within the content team, fostering an environment that encourages innovation, professional growth, and knowledge sharing.

- Thriving in a dynamic and collaborative environment, handling a substantial workload with tight deadlines.

Exp : 5-7 yrs