Hospital Business Manager - Diagnostics

Job Purpose:

Drive the Trade, Institutional, Corporate Hospitals and Government business by creating KOL/KBL and handling of competition and identifying the market dynamics in order to generate annual targeted business through customer engagement.

Roles & Responsibilities:

• Select Potential Hospitals / Laboratories / Doctors and Customers
• Target customers like KOL/KBL Drs, Pathologists, Technicians, PROs, Purchase officers, CEOs of institution for better hold over the business
• Ensure availability of key products at such institutions
• Develop the secondary customers.
• Develop brand image & leverage for the diagnostics product basket.
• Visit KOL/KBL customers to engage them and generating business.
• Ensure the price & brand matrix accountability.
• Ensure brand matrix productivity through effective business planning & market updates.
• Control the Sales return and expiry
• Manage the profitability of business through priority products as directed by HO.

Preferred Qualification and criteria

• Science graduates
• Age should be less than 38 yrs.
• Should have minimum 3 yrs. sales experience in Molecular diagnostics, Invitro Diagnostics, POCD
• Should be ready to handle larger geography
• Individual Contributor Role