3 Hikaho System Jobs

Our client is leading Agriculture & fertilizer Indian MNC company

Job Role:

This role will be responsible for:

- Planning & ensure all Zonal market development activities are conducted as per plan & budget to promote increase awareness about value proposition of existing/new products

- Develop connect with key sub-dealers/retailers in zone to update on new products and track liquidation of the products

- Attend group meetings of KOLs/Crop Heroes/progressive farmers & build rapport with key institutions in local farming community

- Review, monitoring & capability building of Field Business Manager / Marketing & Sales Team.

Key Accountabilities & Outcomes:

- Attend zonal review meetings regularly.

- Offer technical marketing advice to area managers.

- Submit marketing plans, bills, and reports regularly.

- Provide feedback on farmer needs and competitor products.

- Participate in the selection and sourcing of Sales Promoters, including engaging with KVks and agricultural colleges if needed.

- Plan annual/monthly market development activities for each of the zone/focus crops & products.

- Set measurable milestones for progress tracking.

- Plan & monitor large scale farmer demonstration & trials for new product launch in coordination with Crop Agronomist

Building relationships & Network:

- Attend meetings to motivate Crop Heroes and experts to become Ambassadors.

- Connect with area experts for involvement in farmer programs.

- Build trust in product performance through scientific trial results.

- Develop rapport with key farming institutions and coordinate with Marketing Managers.

- Gather and validate market intelligence on and competitor products.

- Collect and organize farmer data for targeted messaging

- Monitor and manage local retailers/sub-dealers, ensuring stock oversight and tracking their sales.

- Address technical queries from retailers/sub-dealers.

- Raise awareness of new/existing and brands among key accounts.

- Review, monitoring & capability building of Field Team.

- Ensure coverage of key areas by Field Teams according to a plan.

- Assess and arrange training for Area Marketing Managers.

- Provide weekly market development and sales reports to the Marketing Services Manager.

- Gather and share market intelligence with Zonal Marketing Officers