Specialist - Projects

Role & responsibilities

• Lead and drive at least one global communications initiative
• Adapt global initiatives for regional and local business needs
• Work with agencies to create digital creative assets and content
• Facilitate multichannel content marketing briefs
• Explore innovative content opportunities
• Collaborate with open or crowd sourced content providers to deliver innovative approaches to content generation (storytelling through content)
• Adapt content based on data insights and analytics
• Work closely with market strategy managers to drive business success through bold and engaging content
• Support communication strategy across all channels, both on and offline

Preferred candidate profile

• Bachelors or Master’s degree in Communication, Marketing or similar is preferred
• At least 5 years of experience in Marketing B2B/ Marketing communications, background in the packaging sector an advantage
• Strong understanding of digital strategy, communications, and channels
• Strong creativity and curiosity
• Experience in managing multiple complex projects, public relations, marketing and brand management within budgets
• Experience in developing, planning and executing multi-faceted communications campaigns that include advertising, collateral, direct mail, e-media, PR, web, trade shows and social media
• Strong ability to drive topics from strategic concept through project phase to implementation and continuous improvement mode
• Ability to comfortably interact with all levels in the organization and work across multiple cultures effectively