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14 Gushwork Jobs

Wordpress Developer

3-5 years

Bangalore / Bengaluru

1 vacancy

Wordpress Developer

Gushwork

posted 2d ago

Job Role Insights

Flexible timing

Job Description

We are seeking an experienced and data-driven B2B Performance Marketing Lead to join our team in Bengaluru. This role is critical for scaling our inorganic marketing efforts and deriving high-quality leads. You will be responsible for managing and optimizing significant ad spends, analyzing performance data, and developing strategies to maximize ROI for marketing. This is a full-time, on-site role. We are also open to hiring on a consultancy basis for the right candidate.
Key Responsibilities:
  • Manage B2B Ad Accounts: Oversee and optimize B2B marketing accounts across Google, Meta, and LinkedIn and other similar platforms.
  • Campaign Strategy Execution: Plan, execute, and scale performance marketing campaigns to drive top-of-the-funnel leads and conversions.
  • Funnel Optimization: Track, analyze, and report on key top-of-the-funnel metrics, such as impressions, clicks, and lead conversion rates, ensuring optimal performance.
  • A/B Testing Creative Optimization: Develop and test ads tailored for each platform, ensuring alignment with target audiences and business goals.
  • Cross-Functional Collaboration: Partner with sales, customer success, and product teams to ensure marketing campaigns are aligned with broader business objectives and ICP requirements.
  • Analytics Reporting: Use analytics tools to measure, report, and optimize the performance of campaigns, ensuring continuous improvement in CAC and return on ad
Requirements
  • More than 3 years of experience in B2B performance marketing, preferably in B2B services.
  • Proven experience managing at least $20,000-$30,000 in monthly ad spend on Google, Meta and LinkedIn.
  • Deep understanding of top-of-the-funnel metrics and campaign performance management.
  • Reasonable familiarity with Google Ads, LinkedIn Ads, and Meta Ads platforms.
  • Analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot, or similar).
Preferred:
  • Comfort with optimizing creatives for various platforms.
  • A good sense of effective creatives tailored for B2B audiences across Google, LinkedIn, and Meta.
  • Ability to work in a fast-paced, dynamic startup environment.
 

Employment Type: Full Time, Permanent

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What people at Gushwork are saying

What Gushwork employees are saying about work life

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75%
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90%
75%
Flexible timing
Monday to Friday
No travel
Day Shift
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Gushwork Benefits

Free Transport
Child care
Gymnasium
Cafeteria
Work From Home
Free Food +6 more
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Gushwork Bangalore / Bengaluru Office Location

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Bangalore / Bengaluru, Karnataka Office
Headquarter
Second Floor, 309, 100 Feet Rd, Binnamangala, Stage 1, Indiranagar, Bengaluru, Karnataka 560038 Bangalore / Bengaluru, Karnataka
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