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11 Guiltfree Industries Jobs

Area Sales Manager

4-7 years

Faridabad, Gurgaon / Gurugram

1 vacancy

Area Sales Manager

Guiltfree Industries

posted 8d ago

Job Role Insights

Flexible timing

Job Description


Position Summary

Area Sales Manager is responsible for the Sales performance of the assigned Area/State/Channel. He/She will deliver the overall Area sales objectives by

  1. Implementing Monthly/Quarterly Operating Plans
  2. Building robust Distributor(CP/Distributor) infrastructure
  3. Driving Quantity/ Quality of Coverage and POP Execution
  4. Managing Customer
  5. Developing Team



Educational Qualification , Work experience & Key Competencies - Qualification Graduate or PG specializing in Marketing and Sales from a reputed institute Work Experience & Key Competencies Candidate should have experience of at least 4-5 years as Area Sales Head / Area Sales Manager in FMCG Company.

  1. Excellent communication
  2. Objective analytical
  3. Plan creation
  4. Leadership
  5. Customer Management
  6. Market Orientation
  7. Passion for Delivery



JOB DESCRIPTION: Specific Accountabilities / Deliverables

  1. Sales planning and Execution:
  • Firm up sales plans for the month/quarter/annum with RSM/Head of Sales
  • Ensuring right forecasting, volume/Value build up for the monthly numbers and clarity on Trade/marketing inputs
  • Communicating and aligning the plans with the Sales Team
  • Tracking and Monitoring of Sales plans on Daily/weekly basis
  • Monitoring Promo effectiveness on the SKU/brand (both Consumer/Trade Promo)
  • Identifying issues and the opportunities at Brand/Category level looking at internal and external trends.


2.Building Distributor Infrastructure:

  • Closely monitoring Distributor infrastructure and its effectiveness
  • Proactively building infrastructure blue print in line with sales growths and coverage objectives.
  • Identifying gaps in terms of investment, infrastructure and work out corrective actions.
  • Aligning large Distributors with JBP (Joint Business Plan) on all important business objectives for the City/Channel.


  1. Driving Quantity, Quality of Coverage and POP Execution:
  • Continuous focus on increasing availability of our Products
  • Increasing Direct Coverage with right bench marks
  • Increasing Numerical Distribution by leveraging Channels
  • Driving sales efficiency metrics- ECO, TLS, Bills cut, LPB etc
  • Understanding the new emerging trends in FMCG distributive Trade.
  • Implementing Channel programmes and Visibility drives
  • Monitoring all key brand Activities of the month/quarter at the POP
  • DSR effectiveness in terms of key activities/programmes
  • Continuous focus on width and depth of our Brands as per the Channel spread



  1. Managing Customer
  • Distributor:
  1. Providing Excellent service to the trade : PDP, Line Fill
  2. To manage his investments Stock, Credit and Claims management as per agreed norms.
  3. Quarterly ROI study and take corrective actions.
  4. Building and developing AW/Distributor Crew.
  5. Building relationship for a long term partnership.
  • Trade:
  1. Provides best in class service thro our AW/Distributor
  2. Damage/Expiry stock management
  3. Claim settlements as per the norms


  1. Building and Developing Team
  • People planning as per span and channel specifications
  • Providing right directions on execution, sales and process orientation
  • Regular Sales performance review and feedback
  • Identifying skill/competency gaps and working out Development Action Plans



Employment Type: Full Time, Permanent

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What people at Guiltfree Industries are saying

3.4
 Rating based on 8 Area Sales Manager reviews

Likes

Company policies are worth to praise and Management and Hr is supportive.

  • Salary - Good
  • +5 more
Dislikes

Nothing to dislike as of now

Read 8 Area Sales Manager reviews

Area Sales Manager salary at Guiltfree Industries

reported by 26 employees with 11-16 years exp.
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₹8 L/yr - ₹23 L/yr
84% more than the average Area Sales Manager Salary in India
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What Guiltfree Industries employees are saying about work life

based on 215 employees
54%
78%
38%
97%
Flexible timing
Monday to Saturday
Within city
Day Shift
View more insights

Guiltfree Industries Benefits

Submitted by Company
Gymnasium
Cafeteria
Soft Skill Training
Submitted by Employees
Health Insurance
Soft Skill Training
Job Training
Team Outings
Free Transport
Work From Home +6 more
View more benefits

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Guiltfree Industries Kolkata Office Location

View all
Kolkata, West Bengal Office
Headquarter
2/4, Judges Court Rd, Alipore, Kolkata, West Bengal 700027 Kolkata, West Bengal
700027

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