8 Guardian India Jobs

Role Overview:

As an Entrepreneur in Residence (EIR) - Offline Strategy, you will be responsible for developing and executing strategies to scale GNC India's offline business. This role requires a mix of strategic thinking, P&L management, commercial coordination, and execution expertise.

Key Responsibilities :

Go-To-Market (GTM) Strategy & Expansion

- Develop and implement GTM strategies for new offline channels (GT, MT, Pharmacies, Specialty stores, etc.).

- Identify growth opportunities in offline retail and build strategic partnerships.

- Create channel-specific strategies to maximize reach and sales.

Trade & Pricing Strategy

- Design trade schemes & promotions to drive sales and retailer engagement.

- Optimize pricing strategy across offline channels to ensure competitive positioning.

- Monitor competitor activities and recommend pricing adjustments.

Trade Marketing & Sales Enablement

- Develop offline trade marketing programs to increase brand visibility.

- Plan and execute in-store activations, POS materials, and branding initiatives.

- Collaborate with sales teams to provide marketing support and drive sell-out.

Sales Performance & Commercial Coordination

- Track offline sales performance and identify areas for improvement.

- Work closely with sales, finance, and supply chain for commercial coordination.

- Manage P&L for offline channels, ensuring profitability and cost efficiency.

Cross-Functional Collaboration & Execution

- Partner with finance to analyze margins and profitability.

- Coordinate with operations & logistics to ensure seamless execution.

- Work with marketing teams to align brand messaging across channels.

Key Skills & Experience:

- 3-7 years of experience in offline sales strategy, trade marketing, or commercial roles (FMCG, health & wellness preferred).

- Strong understanding of GT, MT, and pharmacy channels.

- Hands-on experience in trade schemes, pricing strategy, and promotions.

- Strong analytical mindset with P&L understanding.

- Ability to work in a fast-paced, entrepreneurial environment.

- Excellent stakeholder management and execution skills.

Why Join Us?

- Be part of a high-growth global health & wellness brand.

- Work on high-impact projects that shape offline expansion.

- Opportunity to work closely with leadership and drive strategic decisions.