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94 Glenmark Pharmaceuticals Jobs
Lead - Global Marketing & Analytics
3-7 years
Mumbai, Sagar
1 vacancy
Lead - Global Marketing & Analytics
Glenmark Pharmaceuticals
posted 4hr ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Managesprojects for products in different stages of lifecycle thus requiring frequentinteraction and collaboration with Medical affairs, Regulatory, Finance,Clinical, Alliance management as well as Glenmark s affiliates and partners.
- Analysesexternal and internal customer data using database queries, spreadsheet models,web analytics tools, statistical analysis tools, and campaign managementsoftware tools
- Researchand analyse the latest marketing trends, customer behaviour, and competitors products and strategies to identify the best marketing practices
- Developmentof forecast, business cases, Pricing strategy, launch sequence in evaluatingcommercial opportunities as well as building launch strategies
- Producemeaningful KPI dashboards and delivering monthly, cross-channel performancereports with actionable insights. Create and manage Gantt charts for variousprojects and utilize analytical tools and compile relevant data intoeasy-to-understand reports
- Workclosely with markets/affiliates for launch readiness, in close collaborationwith different cross functional teams, aligned with the brand and portfoliolaunch strategies in accordance with Long Range Planning.
- Manageand implement various marketing materials, including website copy, promotionalemails and newsletters, paid ads, landing pages, and case studies acrossmultiple marketing
- Providesactionable overall market and customer insights to address key strategicquestions. Responsible for tracking, reporting, and analysing the performanceof marketing activities, ad-hoc analytic requests, and development/automationof regular reports
- KeySkills :
- Comfortable multitasking,excellent organizational skills and good at prioritizing under minimumsupervision; experience with managing cross functional teams
- A firmgrasp of mathematical and statistical concepts. Knowledge of data structures,analytics techniques, and management applications is preferred.
- Strong strategicand analytical capabilities, with demonstrated experience in analysing complexdatasets, collecting data, effectively synthesizing the analytics/data to forma complete, cohesive picture.
- Excellent written,communication, and analytical skills; tech-savvy, detail-oriented, and aneffective communicator
- A goodunderstanding of the pharmaceutical industry and the phases of drugdevelopment; previous experience required
- Deep understandingof datasets and platforms like IQVIA, Drug Pricing Intelligence (POLI), IRP(International Reference Pricing and Sequencing) etc.
- Proficiency inMicrosoft Office suite (Word, PowerPoint, Excel, Outlook), Digital
Employment Type: Full Time, Permanent
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