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Digital Marketing Executive
General Data
posted 5d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
We re looking for somebody that is well versed and has experience in Digital Marketing as a whole. Planning and executing various components of Digital Marketing and working in a team with in-house designers, developers, SEO/SEM experts etc to conduct Digital Marketing campaigns for General Data and its clients.
Responsibilities - Use Google Analytics and other analytics software for data mining and analysis.
- Well versed with social media tools like YouTube, LinkedIn, Facebook, and Twitter.
- Establishing statistical validity of the data, conducting hypothesis testing (using R/Python/Excel as required).
- Conducting exploratory analysis on the data and providing actionable insights.
- Building reports in Excel, Tableau Looker etc.
- Working upon day-to-day data analysis requirements, data visualization, and any data and reporting requirements.
- Implement new algorithms for optimization, recommendation, attribution and emerging real-time consumer analytics.
- Preparing and maintaining master report for entire set of activities, including daily activity, daily spends of SMM SEM Campaigns Client wise etc.
- Communicate and coordinate with internal teams for various data requirements
- Reports preparation, maintenance of data, making reports in Google Excel sheet.
- Education Qualifications: Must hold a Bachelors Degree.
- Ability to interpret large amounts of data and to multi-task.
- Good presentation and time management skills.
- Hands-on Experience of Marketing and digital marketing tools (Google AdWords, Social Ads, Social Analytics, CRM, Marketing Automation, etc.).
- Hands-on Experience of social media platforms (Data Extraction, Social Analytics).
- Adequate knowledge of data collection (Hands-on Google Tag Manager).
Employment Type: Full Time, Permanent
Read full job description What people at General Data are saying
Digital Marketing Executive salary at General Data
reported by
2
employees
with 2
years exp.
₹3.7
L/yr - ₹4.7
L/yr
39%
more
than the average Digital Marketing Executive Salary in India
View more details
What General Data employees are saying about work life
based on 5 employees
Flexible timing
Monday to Saturday
No travel
General Data Benefits
View more benefits
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