Senior Copywriter

We are looking for a Senior Copywriter to lead our creative marketing content efforts.

- 3-6 years of hands-on experience with working on different brands, written articles, social media content, Website content, Emailers, Newsletters etc

- Senior Copywriter responsibilities include writing original copy and slogans for advertising campaigns, editing and publishing Junior Copywriters- articles and maintaining brand consistency across online channels.

- If you have experience creating web content, we- d like to meet you.

- Along with your application, please submit a portfolio or links to your published work.

- Ultimately, you will create informative and engaging content about our products and services for our audiences.

Responsibilities :

- Research industry-related topics and identify gaps in our content.

- Write original copy for ads and social networks

- Prepare and publish articles that describe our co. any and products

- Edit and fact-check pieces of content generated by colleagues (e.g. Junior Copywriters)

- Use SEO practices to optimize articles and increase visibility

- Liaise with Designers to enrich text with visual aids, like images and charts

- Shape language and tone used in sales emails, banners and brochures

- Create and oversee reports on content (e.g. weekly or monthly)

- Interview clients, industry experts and internal teams

- Monitor metrics related to our content, like web traffic and conversion rates

- Ensure all content is up-to-date

Requirements and skills :

- Proven work experience as a Senior Copywriter, Product Copywriter or similar role

- Portfolio of published articles

- Excellent writing and editing skills, with a keen eye for detail

- Hands-on experience with Content Management Systems (e.g. WordPress)

- An ability to write creative copy both for large pieces of content (e.g. product descriptions) and smaller texts (e.g. social media posts)

- Solid time-management skills

- Basic keyword search knowledge

- BSc in Marketing, Communications, Journalism or relevant field

- Positive attitude. Collaborative & willing to experiment with a solution driven approach.