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Regional Sales Manager - Cosmetics (5-7 yrs)
Folks Palette
posted 1mon ago
Key skills for the job
Job Title: Regional Sales Manager - Cosmetics Industry
Job Summary : The Regional Sales Manager (RSM) will be responsible for driving sales growth, developing sales strategies, and managing a team within a defined region. The role involves overseeing market expansion, fostering customer relationships, and ensuring the successful execution of sales initiatives for a range of cosmetics products, including skincare, makeup, hair care, and personal grooming. This position requires strong leadership abilities, a deep understanding of the cosmetics industry, and an ability to adapt to fast-changing market trends.
Key Responsibilities:
Sales Strategy and Planning
- Develop and implement regional sales strategies in alignment with company goals and objectives.
- Analyze market trends, customer needs, and competitor activities to adapt and refine strategies.
- Forecast sales targets and budgets for the assigned region, monitoring performance against these benchmarks.
Team Management and Development
- Lead, train, and motivate a team of sales professionals to achieve sales targets and operational objectives.
- Conduct regular performance reviews, providing guidance and support for skill development.
- Foster a positive team environment, promoting collaboration and individual career growth.
Customer Relationship Management
- Build and maintain relationships with key clients, retailers, distributors, and partners to enhance brand presence.
- Address client inquiries, complaints, and feedback to ensure high levels of customer satisfaction and loyalty.
Market Expansion and Product Promotion
- Identify opportunities for new partnerships, market entry points, and untapped customer segments.
- Oversee the execution of promotional events, product launches, and marketing campaigns to boost product visibility and sales.
Sales Performance Monitoring
- Track, analyze, and report on sales performance metrics, identifying areas for improvement and implementing corrective actions.
- Collaborate with the marketing team to align sales strategies with brand initiatives and customer outreach programs.
Operational Excellence
- Ensure adherence to company policies, sales processes, and compliance regulations.
- Manage budgets, resources, and other operational aspects to maximize efficiency and effectiveness.
Qualifications:
- Bachelor's degree in Business, Marketing, or a related field (MBA preferred).
- 5+ years of experience in sales within the cosmetics, beauty, or FMCG industry, with at least 3 years in a regional management role.
- Proven track record of meeting or exceeding sales targets and managing large territories.
- Strong analytical skills, with the ability to interpret data and make informed decisions.
- Excellent communication, negotiation, and interpersonal skills.
- Ability to travel within the region as required.
Preferred Skills:
- Knowledge of the cosmetics and personal care industry, including market trends and key competitors.
- Experience with CRM software and sales forecasting tools.
- Familiarity with retail and distribution channels in the cosmetics industry.
Functional Areas: Other
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