Salesforce Marketing Cloud Developer

Role & responsibilities

Preferred cand

Technical Lead SFMC

SFMC Tech Lead with experience in integrations with SFCC, SFDC, Personalization and Data Cloud.

Responsibilities:

1. Lead and drive the technical implementation of Salesforce Marketing Cloud projects, ensuring adherence to best practices and industry standards.
2. Collaborate with cross-functional teams to gather requirements, design solutions, and implement SFMC functionalities to meet business objectives.
3. Oversee the development and execution of complex customer journeys, personalized content, and marketing automation campaigns within SFMC.
4. Architect, design, and implement integrations between Salesforce Marketing Cloud and other platforms, including Salesforce Commerce Cloud (SFCC), Salesforce CRM (SFDC), Personalization engines, and Salesforce Data Cloud.
5. Provide technical guidance and mentorship to the SFMC development team, ensuring the continuous improvement of skills and knowledge.
6. Collaborate with stakeholders to understand business processes and requirements, translating them into scalable and efficient SFMC solutions.
7. Stay abreast of the latest SFMC features, updates, and industry trends to recommend innovative solutions that align with business goals.
8. Perform troubleshooting, debugging, and optimization of SFMC solutions to address any performance or functionality issues.
9. Ensure data governance and security best practices are followed in all SFMC implementations.

Requirements:

1. Bachelor's degree in Computer Science, Information Technology, or a related field.
2. Minimum of 5 years of hands-on experience in Salesforce Marketing Cloud implementation and administration.
3. Proven expertise in designing and implementing integrations with Salesforce Commerce Cloud (SFCC), Salesforce CRM (SFDC), Personalization engines, and Salesforce Data Cloud.
4. Strong understanding of SFMC functionalities, including Journey Builder, Email Studio, Automation Studio, and Contact Builder.
5. Experience leading and mentoring a team of SFMC developers.
6. Excellent communication skills with the ability to convey complex technical concepts to non-technical stakeholders.
7. Salesforce Marketing Cloud certifications (e.g., Email Specialist, Consultant) are highly desirable.
8. Knowledge of marketing automation best practices, personalization strategies, and data governance.

Ability to work collaboratively in a fast-paced and dynamic environmentidate profile

Perks and benefits