Senior Analyst - SEO Copy Editor

Responsibilities:

• Write keyword-rich, SEO copy for franchises and in-house projects using trending keywords, clarity, style and tone, appropriate for that market area.
• Performs accurate and thorough keyword internet research using various search and analytics tools.
• Creates and optimizes web content to increase search engine inbound traffic to the clients business profile page on Valpak.com.
• Conduct routine analysis and completes content modification of existing SEO copy for performance enhancement opportunities.
• Performs related work and additional duties as needed or required.

Requirements and Qualification:

• Writing Skills - Excellent grammar and an in-depth knowledge of the English language with the ability to write clear, precise SEO copy. (test administered)
• Strong knowledge of local SEO keyword research and analysis, uses and benefits
• Understanding of the Internet landscape/web and must be computer savvy.
• General understanding of how Google ranks content.
• Ability to navigate multiple programs, research tools and platforms to produce high quality work
• Detail-oriented, highly organized, self-starter who doesnt mind repetitive work
• Flexible and adaptable with ability to work in a fast-paced, deadline-oriented environment
• Interpersonal skills for collaborating with a wide range of individuals/groups to deliver high-quality work
• Typing skills - 40 wpm (test administered)
• Strong knowledge of Microsoft Word, Outlook and Excel
• 2 years creative writing experience required. Specific SEO writing experience preferred.

Additional Requirements:

• Should be ready to work from office and during US business hours