SEO Specialist

An SEO (Search Engine Optimization) Specialist is responsible for optimizing websites and improving their search engine rankings. They play a crucial role in increasing a company's visibility and driving traffic to its website. Responsibilities : Conduct keyword research to identify high-traffic, high-converting keywordsDevelop and implement an SEO strategy to improve search engine rankingsOptimize website content and meta tags for search enginesMonitor and analyze website traffic and search engine rankings and adjust the SEO strategy as neededCollaborate with cross-functional teams, such as content creators and web developers, to ensure SEO best practices are followedStay up-to-date with the latest developments in SEO technology and algorithmsCreate and distribute monthly reports to stakeholdersProvide recommendations for website design and architecture to improve search engine visibilityConduct on-page and off-page optimization to improve website rankingsImplement link building strategies to increase website visibility and rankingsRequirements : Strong understanding of search engine algorithms and ranking factorsExperience with Google Analytics and Google Search ConsoleAbility to analyze and interpret dataExcellent written and verbal communication skillsAbility to work independently and as part of a teamFamiliarity with keyword research tools such as Google Keyword Planner