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VP - Product Marketing
Dream11
posted 4d ago
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Job Description
Product Marketing @Dream11
Product Marketing at Dream11 spearheads all marketing efforts for different product areas - be it gameplay, rewards or any existing or new product initiatives. The team blends creativity with data to ensure that our users get a seamless communication journey. Through close collaborations with product managers, developers, marketing content designers & writers, the team is able to shape effective marketing content and execute their go-to-market strategy.
Your Role:
- Hands-on with demonstrated in-depth knowledge, skills, and execution capabilities in building go-to-market strategies and key growth marketing campaigns
- Own a budget that aligns with business goals and re-adjust based on ROI
- Establish guidelines and standards for content creation, ensuring consistency in tone, voice, and branding across all product-led channels
- Build strong relationships both within the product team and Marketing/Design/Policy teams to enhance synergy
- Drive industry best practices for PMM and Content Strategists
Qualifiers:
- 13+ years of experience in product marketing & content strategy
- 5+ years of experience in a leadership position
- Undertaken key growth marketing campaigns in the past
About Dream Sports:
Dream Sports is India s leading sports technology company with 250 million+ users, housing brands such as Dream11 , the world s largest fantasy sports platform, FanCode , a premier sports content & commerce platform and DreamSetGo , a sports experiences platform.
Dream Sports is based in Mumbai and has a workforce of close to 1,000 Sportans . Founded in 2008 by Harsh Jain and Bhavit Sheth, Dream Sports vision is to Make Sports Better for fans through the confluence of sports and technology.
For more information: https://dreamsports.group/
Dream11 is the world s largest fantasy sports platform with 220 million+ users playing fantasy cricket, football, kabaddi, basketball, hockey, volleyball, handball, rugby, futsal, American football & baseball, on it. Dream11 is the flagship brand of Dream Sports, India s leading Sports Technology company and has partnerships with several national & international sports bodies and cricketers.
Employment Type: Full Time, Permanent
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28% candidates got the interview through other sources.
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What people at Dream11 are saying
What Dream11 employees are saying about work life
based on 97 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Dream11 Benefits
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Dream11 Mumbai Office Location
Mumbai Office
Headquarter
Unit No.1802, 18th Floor, Tower B, Peninsula Business Park, Off Senapati Bapat Marg, Lower Parel
Mumbai
400013
400013
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