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Engaged Employer

Dream11

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3.8

based on 101 Reviews

49 Dream11 Jobs

VP - Product Marketing

Dream Game Studios

3.8

based on 101 Reviews

4-10 years

Mumbai

1 vacancy

VP - Product Marketing

Dream11

posted 2mon ago

Job Role Insights

Flexible timing

Key skills for the job

Product Marketing Ecommerce Marketing Content Strategy Budgeting Marketing Campaigns

Job Description

Product Marketing @Dream11

Product Marketing at Dream11 spearheads all marketing efforts for different product areas - be it gameplay, rewards or any existing or new product initiatives. The team blends creativity with data to ensure that our users get a seamless communication journey. Through close collaborations with product managers, developers, marketing content designers & writers, the team is able to shape effective marketing content and execute their go-to-market strategy.

Your Role:

Hands-on with demonstrated in-depth knowledge, skills, and execution capabilities in building go-to-market strategies and key growth marketing campaigns
Own a budget that aligns with business goals and re-adjust based on ROI
Establish guidelines and standards for content creation, ensuring consistency in tone, voice, and branding across all product-led channels
Build strong relationships both within the product team and Marketing/Design/Policy teams to enhance synergy
Drive industry best practices for PMM and Content Strategists

Qualifiers:

13+ years of experience in product marketing & content strategy
5+ years of experience in a leadership position
Undertaken key growth marketing campaigns in the past

Dream Sports is India s leading sports technology company with 250 million+ users, housing brands such as Dream11 , the world s largest fantasy sports platform, FanCode , a premier sports content & commerce platform and DreamSetGo , a sports experiences platform.

Dream Sports is based in Mumbai and has a workforce of close to 1,000 Sportans . Founded in 2008 by Harsh Jain and Bhavit Sheth, Dream Sports vision is to Make Sports Better for fans through the confluence of sports and technology.

For more information: https://dreamsports.group/

Dream11 is the world s largest fantasy sports platform with 220 million+ users playing fantasy cricket, football, kabaddi, basketball, hockey, volleyball, handball, rugby, futsal, American football & baseball, on it. Dream11 is the flagship brand of Dream Sports, India s leading Sports Technology company and has partnerships with several national & international sports bodies and cricketers.

Employment Type: Full Time, Permanent

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