We are seeking a highly skilled and motivated Search Engine Optimization (SEO) Specialist to join our dynamic marketing team. The ideal candidate will have a strong understanding of SEO principles, proven experience in optimizing websites for search engines, and a passion for staying updated with the latest trends and best practices in the industry.
Responsibilities:Conduct keyword research and analysis to identify target keywords for website optimizationPerform on-page SEO optimizations including but not limited to meta tags, headers, and content optimizationImplement technical SEO improvements to enhance website performance and crawlabilityMonitor and analyze website traffic, rankings, and user engagement metrics using tools such as Google Analytics and Google Search ConsoleCollaborate with content creators to develop SEO-friendly content strategiesStay up-to-date with the latest trends and algorithm updates in SEO and search engine marketingProvide regular reporting on SEO performance and make data-driven recommendations for improvementsWork closely with other marketing team members to integrate SEO best practices into overall digital marketing strategies