We are looking for a skilled and strategic Content Writer who can craft SEO-optimized, engaging, and authoritative content across multiple platforms. The ideal candidate should be able to leverage AI-powered writing tools while maintaining clarity, accuracy, and a human touch.
Key Responsibilities:
Write SEO-optimized content that improves organic reach and rankings.
Utilize AI tools effectively to enhance content quality, structure, and research while maintaining originality and authority.
Develop content tailored to different platforms, including websites, blogs, case studies, whitepapers, social media, emailers, landing pages, and marketing materials.
Research and understand customer pain points, industry trends, and business requirements to create relevant and value-driven content.
Collaborate closely with the marketing team to align content with business goals, campaigns, and target audience needs.
Ensure content maintains a consistent brand voice and adheres to company messaging guidelines.
Stay updated on SEO best practices to enhance content discoverability and rankings.
Optimize content with appropriate keywords, meta descriptions, headings, and internal linking strategies.
Proofread and edit content for grammar, clarity, and engagement.
Cybersecurity or IT-related content writing experience is preferred.
Requirements:
Excellent Writing Skills: Ability to write clear, concise, and engaging content.
Basic SEO Knowledge: Basic understanding of on-page SEO and content optimization techniques.
AI Content Utilization: Familiarity with AI writing tools like ChatGPT, Jasper, Grammarly, or SurferSEO to enhance efficiency and accuracy.
Research Analytical Thinking: Ability to understand business needs, customer pain points, and industry trends to create high-value content.
Content Versatility: Experience in writing for websites, blogs, case studies, social media, email campaigns, and other digital platforms.
Collaboration Skills: Ability to work closely with marketing, design, and SEO teams to produce effective content.