Lead Generation Executive

Certbar Security is looking for Lead Generation Executive to join our dynamic team and embark on a rewarding career journey

• The Lead Generation Executive is responsible for generating new sales leads and building relationships with potential customers through various marketing channels
• The role involves researching target markets, identifying potential customers, and developing a strategy to engage with them
• The Lead Generation Executive plays a critical role in supporting the sales team and ensuring the success of the organization's sales efforts

Key Responsibilities:

• Conduct research to identify potential customers and target markets
• Develop and implement a strategy to engage with potential customers through various marketing channels, such as email, social media, and phone
• Generate leads through targeted campaigns, including email marketing, social media outreach, and cold calling
• Qualify leads based on the organization's sales criteria and assign them to the appropriate sales representative
• Maintain accurate and up-to-date records of all leads and activities in the organization's customer relationship management (CRM) system
• Develop and maintain relationships with potential customers through ongoing communication and follow-up